Showing posts with label Tools. Show all posts
Showing posts with label Tools. Show all posts
11.12.12

#5 Awesome Ways to Increase Interaction and Conversation with Your Audience



Interaction and valuable conversation is often a key to drive your business. Managing those interactions is also quite important. Online conversations happening these days need proper direction to manage it and getting most out of it. Here are some awesome & simple ways to increase your online interactions and conversations with your audience. 

1.       Use  Videos to engage 


Interact audio-visually through creating your own videos. People love watching videos. There is no need to make expert quality videos. People will love the raw content, coming out fresh from your premises.    

2.       Tell Stories about your brand

There are great tools to create stories like – Storify. Use these tools and express your brand story. Use your customer recommendations that are received on twitter or facebook, quote them on your stories and make them famous. They will love it and even appreciate you. Share your messages through short stories and don’t forget to insert images because a picture says a thousand words.   

3.       Conducts Visual Contests


To increase interactions with your audience, indulge them in attractive activities like conducting visual contests on Pinterest and Instagram. Instagram is great for mobile internet users and also a great tool to conduct mobile contests. Organizing Contests is a great idea to know your customers well, get their feedback, and co-creating content with them.  

4.       Share news and updates regularly with pictures



Share your company news, ratings, information, events, etc on social media using related images and photographs. This is a great way to start a conversation about something that you are informing them. When you get some likes on the stuff you post, start a conversation in the comments section and engage them in it. 

5.       Celebrate every occasion of the world

World is your market now. Your potential customer may be anywhere in the world. So send wishes on every occasion, happy or sad. Caring for your audience is very much important. This is a great way to “Humanise” your brand and making people realise that you care for everybody.

So, here is my info-graphic saying everything that I wrote above. Enjoy & feel free to Share it ! 

25.9.12

12 Most Important Twitter Tools for Entrepreneurs



As an entrepreneur, it becomes essential to capture traffic coming from inside Twitter.com because it is cost free. We all know the basics of twitter and how to use it. But how effectively are you putting this tool for capturing your market and creating a circle of customer engagement. 

Twitter is a network which shares information in small pieces. And so there are various other tools to monitor your Twitter account. I have compiled a short list of 12 most important tools, that every entrepreneur should consider using at least some of them for monitoring and managing conversations on Twitter
  1. Twileshare - Upload and share files on Twitter with your clients, customers, employees, and other important contacts instantly. This makes your work instant and on-the-go easy. 
  2. Vizify TweetSheet - Your Twitter activity is displayed as an instant infographic. It displays your information in an easy and attractive way, forcing anyone to go through your content.
  3. TweetMyJobs - Great job matches via Twitter (and mobile). It is a great tool for HR managers of your firm, reducing recruiting costs at large.
  4. Twups - Twitter aggregator. Popular topics are clubbed all in one place so that you can monitor the topics relevant to your business and track it who is discussing them. You can also work on your online keyword strategy for your website.
  5. TwitterFeed - Feed your blog to Twitter. One of the most important tools. Reduce your tweet burden by just creating a tweeterfeed account and sync it with your blog or other blogs of your interest.
  6. Nearby Tweets - Find and watch tweets from local users. This will enable you to see who are tweet about you in the nearby area and you can reach up to them for off – line conversations.
  7. TweetLevel - An influence measurement tool from Edelman. This tool measures your brand influence and will give you a score. How influential are you among your competitors and customers.
  8. Tweet Scan - Twitter and micro blog search. Search and capture relevant people, groups, topics, locations, etc.
  9. Twitalyzer - Serious analytics for social relationships. It is an interesting tool, some what similar to Google Analytics, helps you to see how many followers are online on real time, who retweets your message, what people are talking about you, followers and following statistics etc.
  10. TwitBlock - With TwitBlock, find out how many followers are spam and you can trash them, so that they do not clutter your account and you can get better statistics about your followers.
  11. Splitweet - It is a most useful twitter tool if your firm has more than one brand to manage on twitter. Splitweet is Management + brand monitoring for multiple Twitter accounts tool helping you manage all your brands at one place.
  12. BirdHerd - Twitter made easy for groups and teams. BirdHerd helps communication among your team mates and group conversations. It’s like your own small community inside twitter, which helps you carry out important meetings, conversations, quick polling among team mates and much more. 
Hope this list is useful. I would love to hear your reviews. 

-KP.   

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