tag:blogger.com,1999:blog-18045986613196696332024-03-05T10:14:19.727+05:30fresh thoughtsAnonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comBlogger48125tag:blogger.com,1999:blog-1804598661319669633.post-47455336346813336002013-09-13T12:22:00.000+05:302013-09-13T12:22:23.808+05:30Be Social But Be Safe<div dir="ltr" style="text-align: left;" trbidi="on">
Today I am writing something that is very disturbing to me when I hear about the misuse of these new technologies. Social Networking websites are built to get social and build new relations, connect with people, know them, have your own community, and simply create your network of friends, family and work related networks. <div>
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But few people use them for all the wrong means, bully people on internet and harass them. One cannot blame such people alone. The crime or cyber bullying or any such incident happens because people give them such chances and loopholes to do so. We need to Social, but not at the cost of being harassed or bullied. We need to keep ourselves safe from such things and build up a strong and safe social network. </div>
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Here's a good infographic showing the tips on "<span style="color: red;">how to keep yourselves safe on social media</span>" </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaorc7F9MEehMXSLtPy2iG73qChXaG5ZXJiGrJo39P-0O9rPCrkw0zirOAj48o6Qo9TIwFLFC-x_g7gxoevrtN2WXPG1uM0wgIkmVDlPi2nGkI5E5Vm256xKW5KBTbVjgGniQwqY5BtqhH/s1600/Safebook+-+online+guidelines.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaorc7F9MEehMXSLtPy2iG73qChXaG5ZXJiGrJo39P-0O9rPCrkw0zirOAj48o6Qo9TIwFLFC-x_g7gxoevrtN2WXPG1uM0wgIkmVDlPi2nGkI5E5Vm256xKW5KBTbVjgGniQwqY5BtqhH/s1600/Safebook+-+online+guidelines.jpg" height="640" width="512" /></a></div>
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No need to write much, as the above info-graphic tells everything that i wanted to explain. So just keep in mind one simple thing - BE SOCIAL BUT BE SAFE ! </div>
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For now this much, would write up next when something solid and interesting appears to share. </div>
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Till then, Happy Networking !</div>
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@Pandya_ Khushbu</div>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-33274777290235446152013-06-19T17:20:00.001+05:302013-06-19T18:29:46.776+05:30Social Media Marketing Ideas from the West <div dir="ltr" style="text-align: left;" trbidi="on">
Hi, its my first blog post on the very first day of my trip to USA. Actually I have been here twice before but I never thought of writing down my daily experience into a blog post. This interesting idea struck when I was packing my bags and thought that how am I going to share pictures with friends on facebook while am travelling. This thought concluded in deciding that not only pictures but I would also "Live Share" my thoughts and experiences with all! <br />
Yesterday I just went to a small outlet near by to strech my legs. Outlets included the famous brand names like Macy's, J C Penny, Old Navy, Aeropostale, Hollister, etc whose product we now get in India too.. (they are made in India originally ;-) ) As I was walking by the stores, I noticed an interesting marketing idea for shops and outlets. <br />
Traditionally, we see store names above the stores at each shops. Now they also imprint with various graphics and designs on the front doors and glass to attract customers. On occassions like Diwali, Holi and Navratri we see drawings of diya and dandiya on store front glasses. Its aesthetically attractive and inviting. And so this marketing stuff works well in India. <br />
With the upcoming industry of social media marketing businesses have entered into the social media world to attract online viewers and customers. Now, we know that cross marketing always works best everywhere. Letting know people that "We are on Facebook, Pinterest, YouTube, etc" is most important because your customers need to know where are you located online and offline both, so that they can reach out to you everywhere in every possible ways. So for this businesses need to imprint social presence on the outside store maketing materials. Printing social networking sites logos, QR codes, etc will definitely bring you lot of loyal customers. <br />
I noticed this small but very effective social media marketing idea at each store imprinted right outside the store's front glass. They are letting their customers and walking-by visitors know that they are actively present on social media platforms. They are there to serve you better. Just take a look at the picture I took at some of the stores for better understanding. Isnt this amazing? <br />
What you think? Let me know your thoughts too.. <br />
Thanks for reading. Lot more yet to come, as I will be blogging throughout my trip, jotting down amazing things ! :-) <br />
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Sayreville, Sayreville40.459404 -74.36085tag:blogger.com,1999:blog-1804598661319669633.post-22841075570171184622013-05-12T10:28:00.003+05:302013-05-12T10:28:38.169+05:307 reasons Why every MOM should use Pinterest<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjEAs6SKQACHAs9xZ6SFFH4kSJwyVdaPi088TFhyphenhyphenT37GflpugZfZJZdBZ2JYdWpMIctLlGUNcpjkzvrAWlffqglj8UEjgTPEH_PL_g_simGCSjT4l8-o8H1qt6kgIhj3QYlJm4g_A4LuUdU/s1600/mom.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjEAs6SKQACHAs9xZ6SFFH4kSJwyVdaPi088TFhyphenhyphenT37GflpugZfZJZdBZ2JYdWpMIctLlGUNcpjkzvrAWlffqglj8UEjgTPEH_PL_g_simGCSjT4l8-o8H1qt6kgIhj3QYlJm4g_A4LuUdU/s1600/mom.jpg" height="235" width="320" /></a></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Pinterest
is a little less used social media platform compared to Facebook, But it can be
an amazing platform for all the MOMS out there. Today’s blog article is
dedicated to my MOM who loves to use social media and is an eager learner to
experience each social media platform. So, here I would love to share some tips
to all the MOTHERS out there who loves to explore new things in life. </span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#1 It’s a great Organizing resource</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Mothers
are born managers. Every mother is a Master of Management in my view, and
that’s the reason we call her MOM. </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Hence, Pinterest can act as an organizing tool for moms. They can keep record
of recipes, furniture ideas, D-I-Y ideas, fashion ideas, and everything that they
love. It also helps in organizing parties and events. Mothers can also collect
project ideas for their school-going kids, holiday activity ideas for them,
etc. It also helps in organizing latest updates for saving money tips, saving
energy tips, health tips, etc. In short, Pinterest can help mothers in
organizing all kind of ideas and tips, using different pinning boards.</span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#2 It’s a great platform for showing one’s creativity</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Making a new recipe out of left-over; Creating an old pot into
a new one by applying nail polish; Cutting out old Towels and using them for
wiping floors;</span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"> </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">etc... These are few
ideas that every mother does at home but do not have a chance to share with
others. Pinterest gives them the best place to show their creativity and their
own space to have fun.</span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjctkRk0at89btz0tFEHu0JajcgjXQVBcUz8gQlBbEvFNm0zAfwGc7dxcUkemCEY0lnjpue8-4J1ecC-MIwecIuldyzUHnLh4Ds5oJM9hP4iMdpK7y8NCLiffP1kZ2eh-SMpM5UbHtzx6RP/s1600/Mom-The-Blogger.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjctkRk0at89btz0tFEHu0JajcgjXQVBcUz8gQlBbEvFNm0zAfwGc7dxcUkemCEY0lnjpue8-4J1ecC-MIwecIuldyzUHnLh4Ds5oJM9hP4iMdpK7y8NCLiffP1kZ2eh-SMpM5UbHtzx6RP/s1600/Mom-The-Blogger.jpg" height="320" width="272" /></a></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#3 It’s a fun way to be social</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Pinterest
has thousands of people around the world, having various kinds of interest
boards. Anyone can browse for any topic, pin their posts and share posts on
their boards. It gives huge opportunity to connect with people in a fun way.</span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#4 It’s a relaxing tool</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">A
mother always juggles work load and time factor when it come to managing her
home, or taking care of kids, attending her husband’s needs, etc. In between
all, Pinterest gives her that entertaining time to yearn for her desires. She
can relax herself through exploring beautiful images, motivational quotes,
inspiring stories, etc. This can be a great resource for stress relief.</span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"> </span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#5 It helps in earning too</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Pinterest is widely used as a marketing tool by businesses
worldwide. Stay-at-home mothers can also utilise this way to earn for herself
through her own creativity. We all have some talents and every talent is
valuable. Why not mothers utilize her talent and monetize it?</span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"><b>#6 It’s a time saver</b></span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">As
mentioned earlier in this article, that Pinterest is a great resource for
organizing things. One its benefits after organizing is that it saves lot of
time searching on Internet for ideas about food, fashion, holiday planning,
vacation destinations, kid’s projects and activities, money saving tips,
romantic tips, working from home tips, etc... You already have your boards
ready at the time you really need some of the ideas to implement. These ideas
and tips are your collection from over the Internet as well as from other
people’s boards. So why waste time in searching them all over again. Just
scroll down your own board.</span></div>
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<b><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;">#7 It ‘s a great resource for Personal and Professional
Development </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; text-indent: -18pt;"> </span></b></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Many people posts amazing things that are
useful for personal as well as professional development. </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"> </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">There are posts like “</span><a href="http://www.slideshare.net/valentino_crawford/tips-you-can-use-on-your-personal-development-journey-17050145" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;" target="_blank">Tips you can use for your personal development journey</a><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">” </span><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"> that motivates on the front of personal development. Moms can develop themselves
through professional development as well through reading on any topic of
interest. Any keyword will work and will give awesome ideas by other people on
Pinterest.</span></div>
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<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><b>Concluding
thoughts</b></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If
you are a mother and reading this blog, I would like to congratulate you for
finding out this post and reading it until end. I hope it interested you. </span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Today,
on the Mother’s Day, if you really want to present your mother with something
awesome, just let her know about Pinterest or teach her how to use Pinterest.
Rest everything, she will find it out herself and bless you for making her life
easy and valuable. </span></div>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comVadodara, Gujarat, India22.3073095 73.1810975999999322.0722705 72.858374099999935 22.5423485 73.503821099999925tag:blogger.com,1999:blog-1804598661319669633.post-3458543977195547922013-02-09T21:27:00.000+05:302013-02-09T21:27:18.912+05:30Ph.D. in Social Media<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_TosLd0rS1Yw4_kdQGcHlr4B2SLhPbZvYLSpsvdK1IghQ4qjhvE6u1MjWfpbV8HA5Ce4wQ_7YqkoDvqaSede1Pc_TnOtqGxvlUwarMdR1gJQujGnTcfEptlpwsOZusLbgR8-YsRouywCu/s1600/Ph.D.+in+Social+Media.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_TosLd0rS1Yw4_kdQGcHlr4B2SLhPbZvYLSpsvdK1IghQ4qjhvE6u1MjWfpbV8HA5Ce4wQ_7YqkoDvqaSede1Pc_TnOtqGxvlUwarMdR1gJQujGnTcfEptlpwsOZusLbgR8-YsRouywCu/s320/Ph.D.+in+Social+Media.jpg" width="248" /></a></div>
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I often come across a question - How can one do a Ph.D. is Social Media? That is so Awesome.. Can you tell me how to go for it? And that's when I feel so good about my decision to have chosen this awesome area of study (that I am even passionate about). </div>
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2 and half years back when I had selected this topic, some people even asked me - Is that even possible? What do you have to do in it? Do you use Facebook everyday and talk to people? I was so amazed by all these questions. Well, I think today many of them would have understood and doing Ph.D. in social media is not just to surf Facebook whole day. It is so much wider than what people think it is. </div>
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Well, talking about my research, I am studying the "Influence of Social Media: A Study of Consumers of Gujarat" (Gujarat is a State in India). It is so interesting journey till now, that I am enjoying every part of it. The most amazing part of the research is the Literature Review. I have collected many influential papers and research studies that have taught me a lot about the topic in detail with statistical proofs. </div>
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As I said, each moment is enjoyable in this journey, I have thoroughly worked hard and prepared the survey questionnaire myself (obviously with the help from research guide and other professors too). At the time of Pilot testing, amazing feedback were received from pilot sample respondents. It encouraged me to go further in the study. </div>
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Social Media is a so wide that it can be integrated into any kind of discipline and a new study can be done. You know what is the reason behind it? People are the new media - That's what Social Media means. And any research study involves studying people, their behaviour, attitudes, emotions, reactions, usage, etc.. Social Media is a medium where people connect. The place where people interacts, becomes the area of the study. </div>
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Well, this year in 2013, I will be getting my Doctoral Degree, after which I will be sharing the results section. :)</div>
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Till then, you are most welcome to drop in by mails, or let's connect on social profiles and explore the ways to utilize this amazingly awesome social world. :)</div>
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Happy Socializing :)</div>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-49459519112037098162013-02-08T13:27:00.000+05:302013-02-08T13:27:36.268+05:30Do we actually know how to use Twitter?<div dir="ltr" style="text-align: left;" trbidi="on">
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We are almost addicted to FACEBOOK. First thing that we do in mornings is to check whether or not any notifications are there on it, and then we step into bathrooms. For Twitter, the scenario is almost different. Many surveys have been done on How Indians Consume Twitter. The facts state that still majority of the people figuring out what to do with Twitter. [Well, This was my own state in 2009 ;-)] But, luckily I figured it out for myself and started helping other people too.</div>
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Twitter is mostly consumed for getting quick news updates as far as its use among Indians is concerned. However, it is much more wide than this. In India there are 3 major categories of Twitter Users:</div>
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1. Journalists</div>
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2. Celebrities (Sports, Films, Entertainment, etc)</div>
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3. Politicians and Big Business house CEO's </div>
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Inspite of India's so high population, very few people use twitter. And that's little surprising. I was doing some research regarding the same on the internet and to my amaze, I found some really interesting facts:</div>
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Population Size does not actually matter when it comes to comparing it with Twitter users. Though India may be having more than one billion population, very few people have access to internet (137,000,000 as of Dec 2012). Even among the people who has internet access, few are present on social media websites. According to World Internet Stats, 5.2 % of people use Facebook among the people who has internet access. </div>
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These whole big picture shows that when it comes to Twitter users, India's gigantic population size does not convert into users. </div>
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Next to the size, other major problem among Indians using Twitter - is the English Language. Twitter has 140 characters to explain your message and majority of its users use English as the basic language. In India, English is spoken only amongst business networks alone and to some extent in the entertainment industry. That may be one of the reason why there less Indian Twitter Users. Well, Language is no barrier today, I am just saying that due to less number of people actually speaking English, may be it can be the reason of not expressing one self in 140 characters. </div>
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As I earlier mentioned, only 3 categories of people are observed using Twitter the most, many of the small businesses have showed their interest in using it too. But the only fact that become a hindrance is - what to do after making a Twitter account? What to Tweet about? Who to follow? How to get following? How to spread message? Do the world actually read 140 characters?</div>
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Well, I can show you the ways :)</div>
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Anybody who wants to use twitter, first must understand that it is very different from Facebook. You must be seeing your friends on Facebook, enjoying each others' pictures, seeing colourfull wall pages, etc. But that's not what Twitter will offer. It is like a collection of messages. It is like your mobile inbox, where you see all the text messages bundled upon each other. Understand it that way and you will gradually come to know how to use it. There is no perfect guideline that will tell you the step-by-step process to use Twitter. You have to follow your instinct on what should be tweeted. I can just tell you basic things. Those are:</div>
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Decide on what you will Tweet? - Personal or Professional</div>
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Find people - Friends, people you would like to get connected to..</div>
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Tweet Information and not the Junk..</div>
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Respond to people who are mentioning your name..</div>
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Do not over flow with your business information all the time..</div>
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Last but not least, enjoy twittering.</div>
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I would really love to know how you use Twitter :)</div>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-22704323174774379442013-02-03T20:47:00.001+05:302013-06-12T23:45:08.934+05:307 Impressive Free Tools to Create a “Brand YOU”<div dir="ltr" style="text-align: left;" trbidi="on">
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Have you spend a huge amount on online branding?
Well, then you have still ignored Social Media. This article will brief you
with few websites that really helps in branding yourself and your business.
These tools are free forever. They are impressively awesome.</div>
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My Mail</span></b></a><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;"></span></b></div>
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continues to be one of the most important digital communities. ‘Brand My Mail’
personalises your e-mail with Headers, Background, Signatures, Social sharing
applications, Twitter tweets, Images, and many other applications. It is a
complete e-mail branding and marketing solution. It can be integrated with your
Gmail account. Another benefit of this great website is that you can create a
free newsletter of your own without spending anything</span>.</div>
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<a href="https://about.me/"><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">about.me</span></b></a><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;"></span></b></div>
<div class="separator" style="clear: both; text-align: justify;">
</div>
<div style="text-align: justify;">
<a href="http://www.blogger.com/blogger.g?blogID=1804598661319669633" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://www.blogger.com/blogger.g?blogID=1804598661319669633" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://www.blogger.com/blogger.g?blogID=1804598661319669633" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"></a><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">“about.me”
creates your personal one page website, where you can choose every possible
options like Background, fonts, applications, colours, etc. Anyone can connect
with you through this tool, send you an email message just like contact me
forms, share your website with others, give you compliments and also favourite
it. about.me <span class="st">lets you quickly build simple and visually elegant
splash pages that points visitors to your content from around the web. Through
your personalised about.me page you can promote yourself and build trust with
potential business contacts. You can also find and connect with other about.me members
with similar interests and create a network. It is a great free tool. There are
two other free tools that offers similar features like about.me – </span></span><span style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast; mso-hansi-theme-font: minor-latin;"><a href="http://follr.com/index.html"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">follr.com</span></a></span><span class="st"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">
and </span></span><span style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast; mso-hansi-theme-font: minor-latin;"><a href="http://flavors.me/"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">flavors.me</span></a></span></div>
<div style="text-align: justify;">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBOm15Y6adzm5uiUU4gsXKFyc59Dtkph7e_F2RrxfgPJrQv6UpAcfyDPFJIoCHnDZLFdcm2VDZgTehyphenhyphen5nhsGusv6_I4I3HU9kj8Gy5JPtkvRYvKkc77gx2XnN5sue1wg0wZqh8AltwEGrz/s1600/about.me.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBOm15Y6adzm5uiUU4gsXKFyc59Dtkph7e_F2RrxfgPJrQv6UpAcfyDPFJIoCHnDZLFdcm2VDZgTehyphenhyphen5nhsGusv6_I4I3HU9kj8Gy5JPtkvRYvKkc77gx2XnN5sue1wg0wZqh8AltwEGrz/s400/about.me.jpg" height="172" width="400" /></a></div>
</div>
<div style="text-align: justify;">
</div>
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<a href="https://www.xobni.com/"><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Xobni</span></b></a><b><span style="font-size: 12.0pt; font-weight: normal; line-height: 115%; mso-bidi-font-weight: bold;"> </span></b><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;"><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></span></b></div>
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makes your inbox smarter. Once you install it, you will be able to monitor what
your email contacts are doing across Facebook, LinkedIn, and Twitter. Moreover,
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ever exchanged emails, calls, or SMS messages. They instantly provide a full
view of each contact, complete with their photo, job title, company details,
and email history as well as updates from LinkedIn, Facebook and Twitter. You
can connect with them directly from your inbox. Xobni is smart in true sense –
it easily searches and discovers all your contacts - even those who are not in
your address book. It works with Gmail, Yahoo, Outlook, Blackberry, iPhone and
Android. There is another similar tool – </span><span style="font-family: "Calibri","sans-serif"; font-size: 11.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Times New Roman"; mso-bidi-language: AR-SA; mso-bidi-theme-font: minor-bidi; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast; mso-hansi-theme-font: minor-latin;"><a href="http://rapportive.com/"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Rapportive</span></a></span><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">. However,
it only works with Gmail.</span></div>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Google Scholar </span></b></div>
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of you must have heard about it and read scholarly articles through it but have
you actually used it? Google offers this amazing free tool that helps you “be
searchable” by others. If you are in to education field, original content
writers, authors, then this tool is for you. Make your Scholar account and it
will automatically search your work online. You need to claim it and add in
your profile. If some of your work does not appear in the search results then
you can add it manually. The best advantage of making a Scholar account is that
you can get “Quoted” in other’s work as you appear in Google search results.
This creates credibility and an impressive personal brand value.</span> </div>
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<br /></div>
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<a href="http://marketing.grader.com/"><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Marketing
Grader<span style="mso-spacerun: yes;"> </span></span></b></a></div>
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Grader by Hubspot is an awesome tool to grade your website. It gives you the
complete report after analysing your website. After all that efforts that you
put in creating your brand and marketing plan you should analyse it. Marketing
Grader is a free analytics tool that offers detailed report on every parameter
that is important to measure and improve your website marketing efforts. </span></div>
<div style="text-align: justify;">
<br /></div>
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<a href="http://kred.com/"><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Kred</span></b></a><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;"> </span></b><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;"></span></b></div>
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like Klout, “Kred” is an influence measurement tool, which uses social data and
influence measurement to produce a personal visual stream from activity on a
Twitter ID or hashtag. A free tool measures influence (the likelihood that
someone will trust a person and act upon their posts) and outreach (the propensity
to share other people's content forward). The scoring system of Kred is stonger
because it reflects the foundations of strong relationships – Trust &
Generosity. Kred scores can be shared in your blog like a badge – it helps in
creating credibility of your content and of your own self. </span></div>
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<a href="http://piktochart.com/"><b style="mso-bidi-font-weight: normal;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Piktochart</span></b></a></div>
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<br /></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%;">Images
always say much more than words. Ideas and thought processes can be easily
described through charts, images, and infographics. Piktochart is an easy and
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your ideas. No technical skills are needed, just write your thoughts, drag and
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for presenting your ideas and work.<span style="mso-spacerun: yes;"> </span></span></div>
</div>
Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-26364820435666960322012-12-18T20:53:00.000+05:302012-12-18T21:04:14.225+05:30Brand Yourself on Social Media - #13 Small Ways <div style="text-align: justify;">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDXRcjDCNMGpN-Z4-a2mYOXB0EsGIy7yzIU7VbuKqYD4PUHNb-suHUqBtLsV6uPC_dftGYJC_KZX38zREua0U2jZs70JnobfEyD5eArzMAoFXoXAkjWzAR9mI9-KUiiSYdYcxEqsqwnxoP/s1600/Branding+02+logo.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDXRcjDCNMGpN-Z4-a2mYOXB0EsGIy7yzIU7VbuKqYD4PUHNb-suHUqBtLsV6uPC_dftGYJC_KZX38zREua0U2jZs70JnobfEyD5eArzMAoFXoXAkjWzAR9mI9-KUiiSYdYcxEqsqwnxoP/s1600/Branding+02+logo.png" height="61" width="400" /></a></div>
<br /></div>
<div style="text-align: justify;">
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Branding is important for all, whether you are a student, a professional, or a business. In this connected world, chances are higher that someone will Google you before meeting you face to face for professional meetings or even for matrimonial purposes. If your online brand does not depict who you actually are, then may be you are in deep trouble. </span></span></div>
<div style="text-align: justify;">
<br /></div>
<div style="text-align: justify;">
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Social Media has changed the way people use to market themselves in traditional forms. No doubt traditional mediums like business cards, websites, and other promotional materials are still used widely for personal branding and are also important. The point here is that social media brings the true personality out of a person and one cannot lie or deviate from what is being showcased on it. The thoughts and views that you represent on social media depicts your likes, dislikes, thought process, skills, etc. Your social netiquettes represents your offline personality. Likewise, the things that you share with your network reflects your likings and behaviour. Hence, it is very important that one should Brand themselves on Social Media. </span></span></div>
<div style="text-align: justify;">
<br /></div>
<div style="text-align: justify;">
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">How you can brand yourself on social media? </span></span><br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWXZFmgzipojOhnbTSlsU3pqG4AeEQGaNuuhFVF21hhyphenhyphensP2mmIPmpGGcu8MNyZ1AjjdV54ZskItIuxjASh17jvlONalAOZ2jFB8Wfx-GyiLqk8agIz8x_Moid1n9yMaKRGXkcF3o_0PM-r/s1600/BrandYou.jpg.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWXZFmgzipojOhnbTSlsU3pqG4AeEQGaNuuhFVF21hhyphenhyphensP2mmIPmpGGcu8MNyZ1AjjdV54ZskItIuxjASh17jvlONalAOZ2jFB8Wfx-GyiLqk8agIz8x_Moid1n9yMaKRGXkcF3o_0PM-r/s1600/BrandYou.jpg.jpg" height="186" width="400" /></a></div>
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;"> </span></span><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Here are some useful ways:</span></span></div>
<ol style="text-align: justify;">
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Use your name on all social media sites. Keep your name similar everywhere. This will help people identify you easily. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Use your own photo instead of some vague picture. Help people to recognize you. This increases the credibility and trust factor. If possible use the same profile picture everywhere. This will again help other people identify you easily. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Write up a catchy "Headline" for your self. and keep it same everywhere. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Be consistent in your postings. Share your knowledge with the world and let them know what you do and how you do it regularly. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Blogging is the best tool for Branding. Your thoughts can be easily shared. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Cross promote the stuff that you express through multiple sharing on every social website that you use. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Proofread your content before you click on 'share button'. Old school etiquette of grammar, punctuations, spellings, etc still matter a lot. Even when you are using "U" instead of "YOU" is taken as a bad manners when you are blogging or posting professional stuff. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Never forget your basic manners of "Courtesy". When someone if following you on Twitter, retweeting your tweet, Liking your Facebook page or post, Mentioning your name, etc that shows they are taking interest in your stuff. Send them a "Thank you" message or note, appreciate their efforts and reciprocate their care. It shows that you care for your audience. If you are posting as a Business, than it humanizes your business. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Follow your interests on social media. Follow interest groups on LinkedIn and Facebook. Start engaging conversations. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Use Hash Tags for grabbing the attention and making the topic of your interest a "trending topic". </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Activate Google Alerts for your self on the topics that interest you. It will help you curate your content and also share important news and highlights with your network. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Honesty is the best policy. Never lie about anything on Social Media. </span></span></li>
<li><span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">It's not always about YOU. It's about people in your network. Don't promote yourself too much on social media. Share your skills, knowledge, success secrets, tips, etc and people will appreciate you.</span></span></li>
</ol>
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">I hope this short list of small things will help you Brand Yourself on Social Media. </span></span><br />
<br />
<span style="font-family: "Helvetica Neue",Arial,Helvetica,sans-serif;"><span style="color: #444444;">Enjoy being Brand You ! </span></span>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-55136649959303070422012-12-11T16:11:00.001+05:302012-12-11T16:24:20.331+05:30#5 Awesome Ways to Increase Interaction and Conversation with Your Audience<div dir="ltr" style="text-align: left;" trbidi="on">
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<div class="separator" style="clear: both; text-align: justify;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjW2tx2Y4SgT3GW_VkwKc5cJpXOosUPBkGHNiTq_VxaL2D_VhcF-b69n81n2WSHMQeIjOoKGNoA8b02zAnE1PncD4C1PZwlcWImlgE-ztlPA-CyethhQ02Ec-hQJlCxg0rDU_sVbius5i6B/s1600/conversation-creates-conversion.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjW2tx2Y4SgT3GW_VkwKc5cJpXOosUPBkGHNiTq_VxaL2D_VhcF-b69n81n2WSHMQeIjOoKGNoA8b02zAnE1PncD4C1PZwlcWImlgE-ztlPA-CyethhQ02Ec-hQJlCxg0rDU_sVbius5i6B/s320/conversation-creates-conversion.png" width="320" /></a></div>
<div class="MsoNormal" style="line-height: 150%; margin: 12pt 0cm; text-align: justify;">
<span style="color: #073763;">Interaction and valuable conversation is often a key to drive
your business. Managing those interactions is also quite important. Online conversations
happening these days need proper direction to manage it and getting most out of
it. Here are some awesome & simple ways to increase your online
interactions and conversations with your audience.</span><span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;"> </span></span></span><br />
<h3>
<span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">1.<span style="font: 7.0pt "Times New Roman";">
</span></span></span>Use <span style="mso-spacerun: yes;"> </span>Videos
to engage <span style="mso-spacerun: yes;"></span></span></h3>
<h3 class="MsoListParagraph" style="line-height: 150%; margin: 12pt 0cm 12pt 36pt; text-align: left; text-indent: -18pt;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDddvLWcOx3u6t2pDNYLyGGLFIZDxRP-klYW-J6NH0dv3cVf_eW4WBNvS8-d7Z3jF1ykBhGbRJncjsqj1RB6zK-yr1R24xawXuhfkBe6BqbpuPIk4Rm9NKcFAfWwvSS1OaNZ8q85QVPJOe/s1600/videos.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDddvLWcOx3u6t2pDNYLyGGLFIZDxRP-klYW-J6NH0dv3cVf_eW4WBNvS8-d7Z3jF1ykBhGbRJncjsqj1RB6zK-yr1R24xawXuhfkBe6BqbpuPIk4Rm9NKcFAfWwvSS1OaNZ8q85QVPJOe/s200/videos.jpg" width="200" /></a></h3>
</div>
<div style="text-align: justify;">
<br />
<span style="color: #073763;">Interact audio-visually through creating your own videos. People
love watching videos. There is no need to make expert quality videos. People will
love the raw content, coming out fresh from your premises. <span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></span><span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;"> </span></span></span></div>
<h3 style="text-align: justify;">
<span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">2.<span style="font: 7.0pt "Times New Roman";">
</span></span></span>Tell Stories about your brand </span></h3>
<div class="separator" style="clear: both; text-align: justify;">
</div>
<div class="separator" style="clear: both; text-align: justify;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://www.asla-socal.org/wp-content/uploads/2011/12/story1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://www.asla-socal.org/wp-content/uploads/2011/12/story1.png" width="320" /></a></div>
<div style="text-align: justify;">
<span style="color: #073763;">There are great tools to create stories like – Storify. Use these
tools and express your brand story. Use your customer recommendations that are received
on twitter or facebook, quote them on your stories and make them famous. They will
love it and even appreciate you. Share your messages through short stories and don’t
forget to insert images because a picture says a thousand words. <span style="mso-spacerun: yes;"></span></span><span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;"> </span></span></span></div>
<h3 style="text-align: justify;">
<span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">3.<span style="font: 7.0pt "Times New Roman";">
</span></span></span>Conducts Visual Contests</span></h3>
<div style="text-align: justify;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://www.circuscommunications.ca/blog/wp-content/uploads/2012/05/pin-and-win.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://www.circuscommunications.ca/blog/wp-content/uploads/2012/05/pin-and-win.jpg" /></a></div>
<div style="text-align: justify;">
<span style="color: #073763;">To increase interactions with your audience, indulge them in
attractive activities like conducting visual contests on Pinterest and
Instagram. Instagram is great for mobile internet users and also a great tool
to conduct mobile contests. Organizing Contests is a great idea to know your
customers well, get their feedback, and co-creating content with them. <span style="mso-spacerun: yes;"> </span></span></div>
<h3 style="text-align: justify;">
<span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">4.<span style="font: 7.0pt "Times New Roman";">
</span></span></span>Share news and updates regularly with pictures </span></h3>
<div style="text-align: justify;">
<br />
<br />
<span style="color: #073763;">Share your company news, ratings, information, events, etc on
social media using related images and photographs. This is a great way to start
a conversation about something that you are informing them. When you get some
likes on the stuff you post, start a conversation in the comments section and engage
them in it.</span><span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;"> </span></span></span></div>
<h3 style="text-align: justify;">
<span style="color: #073763;"><span style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="mso-list: Ignore;">5.<span style="font: 7.0pt "Times New Roman";">
</span></span></span>Celebrate every occasion of the world</span></h3>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://i.ebayimg.com/t/Happy-Everything-Large-Attachments-from-Cotton-Colors-Celebrate-Every-Occasion-/00/s/MzQ4WDM1MA==/$(KGrHqZ,!kwE7!O)+oBuBPBhjUf,)!~~60_35.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://i.ebayimg.com/t/Happy-Everything-Large-Attachments-from-Cotton-Colors-Celebrate-Every-Occasion-/00/s/MzQ4WDM1MA==/$(KGrHqZ,!kwE7!O)+oBuBPBhjUf,)!~~60_35.JPG" /></a></div>
<div style="text-align: justify;">
<span style="color: #073763;">World is your market now. Your potential customer may be
anywhere in the world. So send wishes on every occasion, happy or sad. Caring for
your audience is very much important. This is a great way to “Humanise” your
brand and making people realise that you care for everybody. </span></div>
<div style="text-align: justify;">
<span style="color: #073763;">
</span></div>
<h3 class="MsoNormal" style="line-height: 150%; margin: 12pt 0cm; text-align: center;">
<span style="color: #073763;">So, here is my
info-graphic saying everything that I wrote above. Enjoy & feel free to Share
it ! </span></h3>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_XnXi82d609mr69qE0QQOCuqrL5R7_gnx0t9dw4sl2OVMD2AzREgF9eMFnedZUI28pmAa7Syr4C2kAW5R0xVttlllR8kM7rsLA08q_ADCpoNTV-TlOIfSlcuHH9L7v9Px8dV0xB1PJWqR/s1600/ways+to+increase+conversations.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_XnXi82d609mr69qE0QQOCuqrL5R7_gnx0t9dw4sl2OVMD2AzREgF9eMFnedZUI28pmAa7Syr4C2kAW5R0xVttlllR8kM7rsLA08q_ADCpoNTV-TlOIfSlcuHH9L7v9Px8dV0xB1PJWqR/s640/ways+to+increase+conversations.png" width="292" /></a></div>
</div>
Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-29981833636818873222012-09-25T11:20:00.001+05:302012-09-25T11:20:07.998+05:3012 Most Important Twitter Tools for Entrepreneurs<div dir="ltr" style="text-align: left;" trbidi="on">
<br />
<div style="text-align: justify;">
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<![endif]--><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">As an entrepreneur, it becomes essential to
capture traffic coming from inside Twitter.com because it is cost free. We all
know the basics of twitter and how to use it. But how effectively are you
putting this tool for capturing your market and creating a circle of customer
engagement. <!--[if gte mso 9]><xml>
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<div style="text-align: justify;">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzBgsVQQjgq8kFvppEIzr5aAr3u8MWajyhgA3hmsMQijZany6dgE40Dk6aCRm2OIpLFg3Zwdisg49x0flKv-C9rbrrOfRvukhnEzbIwEMpbwujX9AFl7J6OjMTMs3VGYlDWKZPfXeKuoxQ/s1600/twitter-tools-the-next-web1-540x454.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="336" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzBgsVQQjgq8kFvppEIzr5aAr3u8MWajyhgA3hmsMQijZany6dgE40Dk6aCRm2OIpLFg3Zwdisg49x0flKv-C9rbrrOfRvukhnEzbIwEMpbwujX9AFl7J6OjMTMs3VGYlDWKZPfXeKuoxQ/s400/twitter-tools-the-next-web1-540x454.jpg" width="400" /></a></div>
<br /></div>
<div style="text-align: justify;">
<span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Twitter is a network which
shares information in small pieces. And so there are various other tools to
monitor your Twitter account. I have compiled a short list of 12 most important
tools, that every entrepreneur should consider using at least some of them for
monitoring and managing conversations on Twitter</span></span></span><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"></span>. </span><span style="color: #6aa84f;"> </span></div>
<ol style="text-align: left;">
<li><span style="color: #6aa84f;"><a href="http://twileshare.com/" target="_blank">Twileshare</a> - <!--[if gte mso 9]><xml>
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Twitter with your clients, customers, employees, and other important contacts
instantly. This makes your work instant and on-the-go easy. </span></span></li>
<li><span style="color: #6aa84f;"><a href="https://www.vizify.com/tweetsheet" target="_blank">Vizify TweetSheet</a> - </span><span style="color: #6aa84f;"><!--[if gte mso 9]><xml>
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displayed as an instant infographic. It displays your information in an easy
and attractive way, forcing anyone to go through your content.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://www.tweetmyjobs.com/" target="_blank">TweetMyJobs</a> - </span></span><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><!--[if gte mso 9]><xml>
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</xml><![endif]--></span><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Great job matches via
Twitter (and mobile). It is a great tool for HR managers of your firm, reducing
recruiting costs at large</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://twups.com/" target="_blank">Twups</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Twitter aggregator. Popular
topics are clubbed all in one place so that you can monitor the topics relevant
to your business and track it who is discussing them. You can also work on your
online keyword strategy for your website</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://twitterfeed.com/" target="_blank">TwitterFeed</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Feed your blog to Twitter.
One of the most important tools. Reduce your tweet burden by just creating a
tweeterfeed account and sync it with your blog or other blogs of your interest</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://nearbytweets.com/" target="_blank">Nearby Tweets</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Find and watch tweets from
local users. This will enable you to see who are tweet about you in the nearby
area and you can reach up to them for off – line conversations</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://tweetlevel.edelman.com/" target="_blank">TweetLevel</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">An influence measurement
tool from Edelman. This tool measures your brand influence and will give you a
score. How influential are you among your competitors and customers</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://tweetscan.com/" target="_blank">Tweet Scan</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Twitter and micro blog
search. Search and capture relevant people, groups, topics, locations, etc</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://twitalyzer.com/" target="_blank">Twitalyzer</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Serious analytics for
social relationships. It is an interesting tool, some what similar to Google
Analytics, helps you to see how many followers are online on real time, who
retweets your message, what people are talking about you, followers and
following statistics etc</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://twitblock.org/" target="_blank">TwitBlock</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">With TwitBlock, find out
how many followers are spam and you can trash them, so that they do not clutter
your account and you can get better statistics about your followers</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://en.splitweet.com/" target="_blank">Splitweet</a> - <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">It is a most useful twitter
tool if your firm has more than one brand to manage on twitter. Splitweet is Management
+ brand monitoring for multiple Twitter accounts tool helping you manage all
your brands at one place</span>.</span></span></li>
<li><span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><a href="http://birdherd.com/" target="_blank">BirdHerd </a>- <span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Twitter made easy for
groups and teams. BirdHerd helps communication among your team mates and group
conversations. It’s like your own small community inside twitter, which helps
you carry out important meetings, conversations, quick polling among team mates
and much more. </span></span></span></li>
</ol>
<span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">Hope this list is useful. I would love to hear your reviews. </span></span></span><br />
<br />
<span style="color: #6aa84f;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;"><span style="font-family: "Times New Roman","serif"; font-size: 12.0pt; line-height: 115%; mso-ansi-language: EN-IN; mso-bidi-font-size: 11.0pt; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-fareast-theme-font: minor-fareast;">-KP. </span> </span> </span><br />
<span style="color: #6aa84f;"><br /></span></div>
Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-89470569276517756522012-09-24T13:01:00.001+05:302012-09-24T13:01:56.634+05:30Twitter for Entrepreneurs - Interview with Keith Keller<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxDK3k8eJ2WrZwJZkWx68yt4BuYHLglFVp0_8236EwkpWVwWkXTKNihD4MM-D1GzcgvE2QRP87SQIKX81qON42c6baVToaR37bNKMk2zBQIv_F8Dq5sK00i9KKbSNCdDBBIC-e9EaNkTHe/s1600/social-media-exeter-plymouth-devon.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="134" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxDK3k8eJ2WrZwJZkWx68yt4BuYHLglFVp0_8236EwkpWVwWkXTKNihD4MM-D1GzcgvE2QRP87SQIKX81qON42c6baVToaR37bNKMk2zBQIv_F8Dq5sK00i9KKbSNCdDBBIC-e9EaNkTHe/s320/social-media-exeter-plymouth-devon.jpg" width="320" /></a></div>
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<span style="color: #660000;">Amazing conversation with <a href="http://www.globalsocialmediacoaching.com/" target="_blank">Keith Keller</a> from Melbourne, Australia gave me deep insights on how can one use Twitter for sharing their message. So, I thought why not share his thoughts with my network and give them a chance to listen him, straight away from Australia. </span></div>
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<div style="text-align: justify;">
<span style="color: #660000;">I have already written about Keith Keller earlier in my <a href="http://www.khushbupandya.com/2012/04/how-to-get-famous-on-twitter-ask.html" target="_blank">previous posts</a>. Also, He runs a much demanded programme - <a href="http://www.khushbupandya.com/p/crack-twitter-code.html" target="_blank">Crack the Twitter Code</a>. Recently, Keith also wrote a book on "Twitter for Creative Souls" which is an e-book and u can avail it for free on his <a href="http://www.globalsocialmediacoaching.com/" target="_blank">website</a>. </span></div>
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<span style="color: #660000;"><br /></span>
<span style="color: #660000;">Here, again Keith has shared some very useful Twitter tactics that can be used by Global Entrepreneurs. For the first, he has shared his views with India. Have a listen to this Sound Cloud audio (below) of me taking his interview. </span></div>
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<object height="81" width="100%"> <param name="movie" value="https://player.soundcloud.com/player.swf?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F60880029"></param>
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<embed allowscriptaccess="always" height="81" src="https://player.soundcloud.com/player.swf?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F60880029" type="application/x-shockwave-flash" width="100%"></embed> </object> <a href="http://soundcloud.com/khushbu-pandya/konversation-with-keith-keller">KONVERSATION WITH KEITH KELLER & KHUSHBU PANDYA (MP3)</a> by <a href="http://soundcloud.com/khushbu-pandya">Khushbu Pandya</a>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comVadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-3907232667397438872012-09-23T13:08:00.007+05:302012-09-23T13:54:23.996+05:30The making of Konvophilia<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="color: #666666;">The most interesting and fascinating thing for me is to create something on my own. In my childhood, I used to create art works out of materials lying idle at home. I always used to make my projects look creative. That's because creativity resides in my basic nature. Everything I do, should be compulsorily with a flair of creative touch with perfection. </span><br />
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<span style="color: #666666;">I wanted to share a story of one of my most important creation and so I thought to write about it. Well, in this age of new media, most popularly known as 'social media', every person has an opportunity to create a world of their own. So, I too created my Facebook page just because I wanted to create the world of my own thoughts and passions. </span><br />
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<span style="color: #666666;">Being Leo along with creative mind, anything I do is with deep passion and strong will. Hence, for me, the Facebook page also needed to be like a perfect identity, having proper objectives and a unique place. So, at the time of page creation, I had to give it a "name" obviously. But nothing was appealing to me. I wanted to name it very differently. But it should also be relevant to my ideas and thoughts which are to be shared on it. That's when I learned the importance of naming an Idea or a Start-Up. </span><br />
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<span style="color: #666666;">For me "Konvophilia" is no less than a start-up. I treated the process of creating Konvophilia just like a start-up. It is a serious business to me. I have to be relevant. Not because it is displayed publicly, but also because it reveals my personality, my thoughts on Social Media, my expertise, my ideas. I have to be a responsible person for what I am sharing, posting, tagging, liking, commenting or following. I think being a Page Manager gives you the feel of being an Owner of your space. And so I treated Konvophilia as my first Start-Up. </span><br />
<br />
<span style="color: #666666;">Coming back to the Name - Konvophilia, many have asked me why this name? Konvophilia is actually a term I coined for my self. As my initials are KP (Khushbu Pandya), I wanted to name my page not anything but only by a single word having both these letters and that too 'K' being the starting alphabet. Well, the start-up is all about Social Media. The things that would be appearing on it are related to this new media, its importance, relevance of conversations, studying social relationships, impact of conversations on various businesses and professionals, importance of eWOM (e-Word Of Mouth), etc. </span><br />
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<span style="color: #666666;">Hence, keeping in mind these parameters, the first word is "Konvo" which is derived from "Conversation". The short word for 'Conversation' is Convo and as I wanted my word to start with alphabet 'K', it turned out to be "Konvo". The second adjoining word is "Philia", which is one of the four ancient greek word for Love. It is also translated as Friendship according to Aristotle. So, the combination of both words "Konvo-Philia", whose meaning turns out to be "Love for Conversations" appealed to me a lot, because it very well defines my ideas, thoughts and perspectives. </span><br />
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<span style="color: #666666;">Another important thing to be done after that was to give it a visible face. No one would like an empty profile picture space. Profiles without identity catches the least interest of people. Seoyeon Hong, a doctoral student, conducted the research along with Kevin Wise, an associate professor at the University of Missouri School of Journalism and other doctoral students. This study found out many truths about the importance of Profile Image of a Facebook Profile, whether it is a page, group or a person. I had a plan of creating unique logo for my page, but as I wanted to go online as soon as possible, during initial times, the image for profile was taken from internet. Below is the image. </span><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj29woKYCwY1WWRIshyScCx152Phvj27VcY2T6MYZF6mpAZED-nf4g0DRHYmPR3DdpE2WUgVT16jY5FV8U8Oq-1SjI90Ew1srgNlWYOQwMOk3o_NfjIskC2OfY80E7b4rrIXLXcF9rTcztX/s1600/390569_252931771443662_1003613095_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj29woKYCwY1WWRIshyScCx152Phvj27VcY2T6MYZF6mpAZED-nf4g0DRHYmPR3DdpE2WUgVT16jY5FV8U8Oq-1SjI90Ew1srgNlWYOQwMOk3o_NfjIskC2OfY80E7b4rrIXLXcF9rTcztX/s320/390569_252931771443662_1003613095_n.jpg" width="318" /></a></div>
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<span style="color: #666666;">This image suited quite well to the name and image of my start-up. Those times, there were no cover images for pages. The night of Feb 29 2012, there were news that Cover Pages are going to be introduced on midnight of 29th Feb and from March 1 2012, every Facebook page will have a cover page section introduced. That night, I created a Cover page for Konvophilia as well and introduced it that midnight. </span><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDnIOQkOtizL9Ifv7qFGPXxDuTvtHQffXP8leW02D0CdjgHWy2mkxy3hE3n7-DAXM6YJ-ucqgK4njMMEpWDtqghYA5sdiTiAMLYj5FQDwLx96u5r7B7YyFTs4-kOW0HiopjBlQV1dC4ro7/s1600/429349_281374361932736_2070126518_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="175" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDnIOQkOtizL9Ifv7qFGPXxDuTvtHQffXP8leW02D0CdjgHWy2mkxy3hE3n7-DAXM6YJ-ucqgK4njMMEpWDtqghYA5sdiTiAMLYj5FQDwLx96u5r7B7YyFTs4-kOW0HiopjBlQV1dC4ro7/s400/429349_281374361932736_2070126518_n.jpg" width="400" /> </a></div>
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<span style="color: #444444;">Again, came a time, when it felt compelling to change a customized profile image. I, then did some combinations of images in Paint and Photoshop to come out with proper icon. The below image was then created.</span> </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgHd0Zeb2tFTvUpYYNUHbWsV_rGvcdbczbb6l2PpQ4wzZ0gQdDTFoxtCb8INjWFHGhoa8lDJXBpGpRsVFyL-WIU8i9UiePfOVz1iQD_FZOpO43sH3sraP6_xd-0zqCi1Ai7SmC1MstY1x2M/s1600/533848_302495803153925_793653365_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgHd0Zeb2tFTvUpYYNUHbWsV_rGvcdbczbb6l2PpQ4wzZ0gQdDTFoxtCb8INjWFHGhoa8lDJXBpGpRsVFyL-WIU8i9UiePfOVz1iQD_FZOpO43sH3sraP6_xd-0zqCi1Ai7SmC1MstY1x2M/s200/533848_302495803153925_793653365_n.jpg" width="200" /></a></div>
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<span style="color: #444444;">Time to change has arrived again. Because creative minds never sleeps. "Konvophilia" is going under a massive change right now. and soon it will be published. The "New Konvophilia" is more organized. As soon as it is revealed, I will write more about it in detail. </span></div>
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<span style="color: #444444;">This was the Story of Konvophilia - my first start-up. And now, Konvophilia is also a new name for my blog. I think, I am completely into my this project, making it better and better every time. </span></div>
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<span style="color: #444444;">-KP. </span></div>
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.comtag:blogger.com,1999:blog-1804598661319669633.post-26398482815324376452012-07-28T12:14:00.001+05:302012-07-28T12:15:14.130+05:303 Major updations in Social Media Geography<div dir="ltr" style="text-align: left;" trbidi="on"><div style="text-align: justify;">Hello Friends, </div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">Today, I am sharing very important thing for all social media lovers and practitioners. </div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">Are your social media marketing strategies based on current platform scenario ? </div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">Well there some changes in the landscape and I think all should take these three major adaptations into their social media marketing strategies. Lets take a look on the infographic that I have prepared on the basis of information by Fred Cavazza. </div><div style="text-align: justify;"><br />
</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9vw7iVm-ROVRLH6QnVBHA15vih1p__EJPp2_qFZDT-Njq0EHrpVjlmflILY4U0NdNkRWE7Y3QXpcdZmK0gS8rdIoT6TaCTdGv0ufWzPHL6lZ6cTXGm-FF7scNjNrdkk-Gs0ChYa8-KwVd/s1600/SM+landscape+11-12.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="183" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9vw7iVm-ROVRLH6QnVBHA15vih1p__EJPp2_qFZDT-Njq0EHrpVjlmflILY4U0NdNkRWE7Y3QXpcdZmK0gS8rdIoT6TaCTdGv0ufWzPHL6lZ6cTXGm-FF7scNjNrdkk-Gs0ChYa8-KwVd/s400/SM+landscape+11-12.jpg" width="400" /></a></div><div style="text-align: justify;"><br />
</div></div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-63252048668988686352012-07-12T14:36:00.002+05:302012-07-12T14:44:54.761+05:304 Proven Strategies to Create and Increase Engagement on Twitter - Tips and Tactics<div dir="ltr" style="text-align: left;" trbidi="on">
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<b>" Twitter is an Information Network " says the Twitter Expert - <a href="http://www.globalsocialmediacoaching.com/" target="_blank">Keith Keller.</a></b> My recent conversation with him brought this idea to write about the "4 Proven Strategies to Create and Increase Engagement on Twitter". Have you ever imagined how powerful Twitter is? Almost all celebrities, politicians, Multinational Companies, Business Leaders, Society Leaders and so many other individuals are using Twitter to communicate, share ideas, promote offerings, and even to express their grievances. </div>
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So I thought to share my views to help people understand 4 simple ways of "How to achieve Engagement on Twitter". As we see, today what matters is "Creating Engagement" rather than just creating your social media profile and sit idle, doing nothing. One needs to communicate with other people and start the thread of conversations. </div>
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But, it is not so easy to create a powerful Engagement. Customer Engagement need lots of efforts and creativity. Let me show you those 4 magical strategies through which one can achieve Social Engagement on Twitter. </div>
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<b>Tip # 1. Increase FOLLOWERS</b> </div>
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<a href="http://www.buysitetraffic.com/design/frontend/images/twitter_followers.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="217" src="http://www.buysitetraffic.com/design/frontend/images/twitter_followers.jpg" width="320" /></a></div>
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Most tiresome job is to increase your follower base on Twitter. You go on following people but you end up having no followers for your self. This situation is common among people who see twitter as instant connection making machine. </div>
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<b>Tactic #1 :</b> To implement Tip # 1, The most important thing to understand here is that Twitter is an Information network and as soon as you give useful information, people starts following you. One needs to give regular updates via Tweets and should be consistent in giving that small piece of information. Only then you will end up having many twitter followers.</div>
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<b>Tip # 2. More RE-TWEET<span id="goog_1150507657"></span><span id="goog_1150507658"></span>S</b></div>
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<a href="http://buyretweets.biz/wp-content/twitterretweets.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="204" src="http://buyretweets.biz/wp-content/twitterretweets.jpg" width="320" /></a></div>
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<b>Tactic # 2 : </b>You can get "More Retweets" by posting unique and quality content which catches the eye of the reader. Content with no quality will end up having 0 retweets. Your Tweet should be catchy, qualitative, informative, and should be posted timely. More retweets will create ripples of your information and will reach out to more people. </div>
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<b>Tip # 3. Increase REACH</b> </div>
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<a href="http://www.webtricksblog.com/wp-content/uploads/2011/10/Increase-Twitter-Followers.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="238" src="http://www.webtricksblog.com/wp-content/uploads/2011/10/Increase-Twitter-Followers.jpg" width="400" /></a> </div>
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<b>Tactic # 3: </b>Creating more "Reach" of your content, can be achieved through your own "Followers" and other people present on the network. One needs to
respond to what people are asking, give advises in your area of interest, talk more
and influence them to share your content frequently and consistently. </div>
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<b>Tip # 4. Create & Increase ENGAGEMENT</b></div>
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<a href="http://blog.ovrdrv.com/wp-content/uploads/2011/08/twitter_engagement.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="199" src="http://blog.ovrdrv.com/wp-content/uploads/2011/08/twitter_engagement.jpg" width="320" /></a></div>
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<b>Tactic # 4 : Engagement = More Reach + More Followers + More Retweets.</b> </div>
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Engagement is the ultimate goal of any company or firm. If you achieve Interactive Customer Engagement then you are a winner, because what else do you need when your customers talk with you and with other customers and talk about your Brand and carry forward the positive word of mouth all over the internet. Successful Engagement is the Key to your Success. </div>
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The most important factor for which all businesses strive for is MORE
ENGAGEMENT. and to achieve more engagement, one needs to build up its
base by creating other three things - that is More Followers creating
More Retweets, which will create More Reach..</div>
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So, start utilizing these 4 simple strategies to create and increase Engagement on Twitter. Let me know how you do it and drop me your views.</div>
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</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-2384522305712838382012-06-23T08:42:00.000+05:302012-06-23T08:42:18.632+05:30How to Weave Social Media into your Business - "The WEAVE Model"<div dir="ltr" style="text-align: left;" trbidi="on">
Hello Folks, Once again I am here to help you with "How you can deal with Social Media". Today, I want to introduce my WEAVE model, which explains "5 factors of Social Media" which should be woven in the organization's people, communications, departments, stakeholders and even the non material things like paintings, hoardings, etc. Weaving these 5 factors everywhere in the organization will help you make your objectives more clear and transparent. Every strategy that you make will reflect these 5 things and make your business and its stakeholders stick to you forever.<br />
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Let me just explain you my model with an interesting info-graphic, which i have made. I have called this Model "The Weave Model" because strong weaving makes the fabric strong and it is ingrained in roots. Much without wait, here is my WEAVE model of Social Media.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOCo8qzXpioidCvhl0wXPE26fNaCT9kklpAcbnGDcLVIF0WupSVnIRGGQHL4Rus5UxaV6cfC1FN5mYuoTXbGjdzUM2uKhlbIBLgb-8NFnvacoWrrtTrVG6FZ9uJDML2jGpOOPjXOI7Zd93/s1600/The+WEAVE+model+smkp5.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="540" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOCo8qzXpioidCvhl0wXPE26fNaCT9kklpAcbnGDcLVIF0WupSVnIRGGQHL4Rus5UxaV6cfC1FN5mYuoTXbGjdzUM2uKhlbIBLgb-8NFnvacoWrrtTrVG6FZ9uJDML2jGpOOPjXOI7Zd93/s640/The+WEAVE+model+smkp5.jpg" width="640" /></a></div>
The 5 Factors - "Word of Mouth, Engage & Empower Relations, Authenticity & transparency, Value & Trust, Emotional connect ", if woven in your social media or digital communications, will also ensure standardization in every strategy made offline. Social Media needs more attention because customers are watching you and you need to be alert where to respond, how to respond and most importantly how quick to respond. <br />
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Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-42433666433306742382012-06-18T12:56:00.001+05:302012-06-18T12:57:38.162+05:30Inspiration = Achievements<div dir="ltr" style="text-align: left;" trbidi="on"><span style="font-size: small;">Inspirations are the greatest source of Achievements. Here is a #Quote which explains how Inspirations work for me. </span><br />
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<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_GxK7o4-ttTwSp1rSV6Z3cKGIO8m1Pxs2zd10Tggz0Va55DYMbxY0D6uU5ooFhFEJCLgvTjWOWFt6sCDNj47L_bbblN5VXA-EOdR_C8nL6uxLkpb5mO4gyHUNsAI3uaulbOwC_IaIMjG9/s1600/smkp4.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="285" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_GxK7o4-ttTwSp1rSV6Z3cKGIO8m1Pxs2zd10Tggz0Va55DYMbxY0D6uU5ooFhFEJCLgvTjWOWFt6sCDNj47L_bbblN5VXA-EOdR_C8nL6uxLkpb5mO4gyHUNsAI3uaulbOwC_IaIMjG9/s400/smkp4.jpg" width="400" /></a></div><span style="font-size: large;"><b>" Keeping the walk continuous in the shade of Inspirations, surely bears the fruit of Success "</b></span> This quote just came by itself spontaneously at this right moment. This is what I call Inspiration. This Inspiration comes from within and it works best for me every time..<br />
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-44181025807243535982012-05-19T21:18:00.001+05:302012-05-19T21:19:36.981+05:301 Easy Rule to understand Social Media Marketing<div dir="ltr" style="text-align: left;" trbidi="on"><div style="text-align: justify;">This is a connected world of people. People can never stay without being social. The society around you gives you various kind of information, makes you aware about different products and services. All this information we use it everyday, every second of our life. And in terms of traditional marketing, we call it WOM - Word of Mouth. </div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">This Word of Mouth spread online and digitally, through social channels is called Social Media Marketing. Isn't it amazing to get reviews and feedback about almost everything on this earth from the people you know and sometimes from strangers too. This way, unknowingly, we also connect to unknown people, get acquainted, and make new friends all over the world. As we increase our network of people, these products and services too get the word out from us and spreads across the boundaries.</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">I have explained the term "Social Media Marketing" with a simple graphics and a definition. Take a look and do tell me how is it. </div><div style="text-align: justify;"><br />
</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgf1dbDH87uobf5iWtCtagiMKeMgLcsUbhKjNUpm6cWhzJe4gffBhSSI0tEpWNcklwr2m-bG81DN8bGOB0dqXhkgSTpjUR_btl8qNyt2KHBQeIzfgdURwHPw__8010j9x9KyWi_hpBDspTv/s1600/smkp2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="391" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgf1dbDH87uobf5iWtCtagiMKeMgLcsUbhKjNUpm6cWhzJe4gffBhSSI0tEpWNcklwr2m-bG81DN8bGOB0dqXhkgSTpjUR_btl8qNyt2KHBQeIzfgdURwHPw__8010j9x9KyWi_hpBDspTv/s400/smkp2.jpg" width="400" /></a></div><div style="text-align: justify;"> </div></div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Vadodara, Gujarat, India22.3073095 73.1810975999999322.217758 73.098163599999936 22.396860999999998 73.264031599999925tag:blogger.com,1999:blog-1804598661319669633.post-82117324427101108002012-04-28T22:08:00.000+05:302012-04-28T22:09:27.327+05:30Being Social in Social Media<div dir="ltr" style="text-align: left;" trbidi="on">
<span style="color: #073763;">Social Media is been explained by many experts and specialized people in the media and social media industry. Today, I am not going to explain "what is Social Media" but rather just want to express my understanding the essence of Social Media. </span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;">Here is what i have made to express my understanding in some simple and interesting way. </span><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgpYNHvvg5YaukDz0dO_It_zj1o3BxZPsKedXMBwFdI5qqgbXJuYAsyFo1MjoiyUCwrxFkxOnZDo5NI8Pzde_ac6Sz0n8qIKLzwFYFm5oio-ZXDceniEQy23pYZT0wb-swB-M4XsXGS_tom/s1600/smkp1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="305" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgpYNHvvg5YaukDz0dO_It_zj1o3BxZPsKedXMBwFdI5qqgbXJuYAsyFo1MjoiyUCwrxFkxOnZDo5NI8Pzde_ac6Sz0n8qIKLzwFYFm5oio-ZXDceniEQy23pYZT0wb-swB-M4XsXGS_tom/s400/smkp1.jpg" width="400" /></a></div>
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;">In the above infographic, I have explained a very simple fact.</span><br />
<span style="color: #073763;">Conversations and people are the main essence of Social Media, which makes this medium "a Social place". </span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;">Have you ever questioned why this medium is called social media? If its just internet then why can't it be called Online Media ??</span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;">Answer is - </span><br />
<span style="color: #073763;"> "Socialization" which happens on Internet and gives people a chance to interact in real time with real people and real organizations is the only thing which makes this Space of Internet a "LIVE SPACE" </span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;"><b>Hence, what matters is 3 basic things :</b></span><br />
<span style="color: #073763;">1. YOU as an initiator of conversation </span><br />
<span style="color: #073763;">2. PEOPLE with whom you share your views and take their views in return </span><br />
<span style="color: #073763;">3. CONVERSATION which happens between YOU & PEOPLE, making the internet a LIVE SPACE</span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;"><br /></span><br />
<span style="color: #073763;"><br /></span></div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0old padra Rd, Jetalpur, Vadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-36485345090222228392012-04-23T00:18:00.000+05:302012-04-23T04:03:38.731+05:30Who uses what for being Social - Indian Celebrities<div dir="ltr" style="text-align: left;" trbidi="on">
Are you crazy for Bollywood & Cricket? Do you know which gadget your favourite celebrities use to hook up on Social Media Sites?<br />
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Here is a great Info Graphic for all you Bollywood & Cricket Lovers.. Go ahead and enjoy this post.<br />
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<a href="http://www.gadgetgeek.in/wp-content/uploads/2012/02/mobile-gadgets-used-by-indian-celebrities-infographic.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://www.gadgetgeek.in/wp-content/uploads/2012/02/mobile-gadgets-used-by-indian-celebrities-infographic.png" width="198" /></a></div>
Source: Watblog.com</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-15889013494753557282012-04-23T00:01:00.004+05:302012-05-04T02:20:39.959+05:30Social Media in India - The Big Picture<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-size: large;">This is an awesome Big Picture presenting the Social Media Facts and Figures during the year 2011</span></div>
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<a href="http://www.mediabistro.com/alltwitter/files/2011/08/social_media_india.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://www.mediabistro.com/alltwitter/files/2011/08/social_media_india.jpg" width="220" /></a></div>
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Source: <a href="http://www.techonzo.com/2011/08/social-media-in-india/" target="_blank">Techonzo</a></div>
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-71982124816154313792012-04-22T12:09:00.001+05:302012-04-22T12:11:30.594+05:30Social Media Statistics of India<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: inherit; font-size: large;">Want to know which Brands engage more in Social Media in 2012?</span></div>
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<span style="font-family: inherit; font-size: large;">Here is a great Info Graphic to give you lots of data.</span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhz4iMrWObbwgQHwMcVPkSErT2dVFvA0pwP5n05BGM4ugeyWQ3Y4kuJW9FVWi6cougU1-IqFpNPg-KAjSlBJjoOZmXOafxNjbnwUcNesxvcKGo9QzXnxWA3eGZkB7zZ7d13Sp99Z4LiCcJ-/s1600/smr-jan2012-in.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhz4iMrWObbwgQHwMcVPkSErT2dVFvA0pwP5n05BGM4ugeyWQ3Y4kuJW9FVWi6cougU1-IqFpNPg-KAjSlBJjoOZmXOafxNjbnwUcNesxvcKGo9QzXnxWA3eGZkB7zZ7d13Sp99Z4LiCcJ-/s1600/smr-jan2012-in.png" /></a></div>
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<span style="font-family: inherit;">This Infographic has been designed by Socialbakers. </span></div>
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Akota Rd, Jetalpur, Vadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-27258345082012124472012-04-16T23:35:00.000+05:302012-04-24T09:30:33.100+05:30How to get FAMOUS on TWITTER - Ask the Twitter Guru "Keith Keller"<div dir="ltr" style="text-align: left;" trbidi="on">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHfWvXInlN12vx7HNBKERVCuVo7IEGLT-0kkLDKOaEUB3RDJ2RDe_sA05cz3eaYZ_cUOVOTfuT8ubfZyZ1Axeo3ArSd9Zi-C4uch8cGrdocSNiI6GbZxICc1RNkH9cjbsUh8v0v6X7_S8p/s1600/Keith+Keller+-+LOGO+(JPEG).JPG" imageanchor="1" style="clear: right; display: inline !important; float: right; margin-bottom: 1em; margin-left: 1em;"><span style="color: #073763;"><img border="0" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHfWvXInlN12vx7HNBKERVCuVo7IEGLT-0kkLDKOaEUB3RDJ2RDe_sA05cz3eaYZ_cUOVOTfuT8ubfZyZ1Axeo3ArSd9Zi-C4uch8cGrdocSNiI6GbZxICc1RNkH9cjbsUh8v0v6X7_S8p/s320/Keith+Keller+-+LOGO+(JPEG).JPG" width="320" /></span></a><br />
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<tr><td class="tr-caption" style="text-align: center;"><span style="color: #073763;">Keith Keller - Twitter Guru </span></td></tr>
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<span style="color: #073763; text-align: justify;"><b style="background-color: white;">On one fine evening, I was searching some best personalities on internet from whom I can learn more about Social Media and Social Media best practices in real world for my Ph.D. work. And the first connection I made was with the Guru himself - Mr. Keith Keller. I had an opportunity to connect with him on Twitter. Later we connected on Facebook. His AWESOME posts on social media like info-graphics, motivational one liners, twitter tips, etc made me his regular reader and religious follower. His Twitter knowledge is mind blowing and that's the reason I call him - "Twitter Guru" (An India Version to Twitter Specialist). People in India might not have come across this great personality and So I decided to INTRODUCE you all this Awesome person. </b></span></div>
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<span style="color: #073763; text-align: justify;"><b style="background-color: white;">Keith Keller: “Twitter 4 Business Specialist” (Melbourne, Australia)</b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">Keith Keller is a Global Identity. He is a popular speaker on the subject of Social Media and has appeared on numerous Radio shows, teleseminars and webinars across United States, Canada, Asia and Australia. </b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">Keith's latest project is "<a href="http://www.globalsocialmediacoaching.com/global-social-media-coaching/thetwitterintensive/" target="_blank">The Twitter Intensive</a>" - From Zero to Hero in 28 Days ! - Isn't That Awesome? </b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">The Twitter Intensive is a program focusing specifically on harnessing the global possibilities on Twitter. Its like having your own personal Trainer in in the Twitterverse. </b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">Keith is also a Career Change Coach and a co-creator of the widely acclaimed Internet radio show Career Success Radio, which he co-hosted for over two years with Annemarie Cross. </b></span></div>
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<b><span style="background-color: white; color: #073763;"><a href="http://www.blogtalkradio.com/careercommunique" target="_blank">www.CareerSuccessRadio.fm</a> </span></b></div>
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<span style="color: #073763;"><b style="background-color: white;">Keith is a Passionate advocate pf Social Media, which he uses extensively to market and promote the show. As a result, Career Success Radio is now been downloaded well over 80,000 times and listened to in 120 countries around the world. </b></span></div>
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<span style="color: #073763;"><b style="background-color: white;"><span style="font-size: large;">That was a little Bio of Keith Keller, Now let me tell you more about his Work.</span> </b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">Some of you Social Media Lovers might have come across this well known name - <a href="http://twitter.com/#!/mike_stelzner" target="_blank">Michael Stelzner</a>. He is the Founder of <a href="http://www.socialmediaexaminer.com/" target="_blank">Social Media Examiner</a>, Author of the books - <span style="font-family: inherit;"><a href="http://www.blogger.com/goog_924180946">LAUNCH: </a></span><span style="font-family: inherit;"><span style="border-bottom-style: none; border-color: initial; border-image: initial; border-left-style: none; border-right-style: none; border-top-style: none; border-width: initial; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><a href="http://www.socialmediaexaminer.com/launch/" target="_blank">How to Quickly Propel Your Business Beyond the Competition</a></span><span style="line-height: 21px; text-align: left;"> and </span><span style="border-bottom-style: none; border-color: initial; border-image: initial; border-left-style: none; border-right-style: none; border-top-style: none; border-width: initial; line-height: 21px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: left;">Writing White Papers: How to Capture Readers and Keep Them Engaged</span><span style="line-height: 21px; text-align: left;">, the popular </span><span style="border-bottom-style: none; border-color: initial; border-image: initial; border-left-style: none; border-right-style: none; border-top-style: none; border-width: initial; line-height: 21px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: left;">Social Media Marketing Industry Report</span><span style="line-height: 21px; text-align: left;">, and the man behind large summits, such as the Social Media Success Summit. </span></span></b></span></div>
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<span style="font-family: inherit;"><span style="color: #073763; line-height: 21px; text-align: left;"><b style="background-color: white;">Keith interviewed Michael Stelzner about his book: LAUNCH, where Michael revealed the formula that made him a millionaire in the Great Recession. </b></span></span></div>
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<div style="font-family: 'Droid Sans', 'Lucida Grande', Tahoma, sans-serif; font-size: 14px; line-height: 22px; margin-bottom: 1.571em; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: center;">
<em style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><strong style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="background-color: white; color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;">The Elevation Principle: GC + OP – MM = G</span></strong></em></div>
<div style="font-family: 'Droid Sans', 'Lucida Grande', Tahoma, sans-serif; font-size: 14px; line-height: 22px; margin-bottom: 1.571em; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: center;">
<strong style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="background-color: white; color: #073763;"><span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;">Great Content </span>plus <span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;">Other People </span>minus <span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;">Marketing Messages </span>equals <span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;">Growth</span></span></strong></div>
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<span style="color: #073763;"><b style="background-color: white;"><span style="font-family: 'Droid Sans', 'Lucida Grande', Tahoma, sans-serif; font-size: 14px; line-height: 22px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: center;"><a href="http://www.globalsocialmediacoaching.com/mp3s/theelevationprinciple/" target="_blank">Listen to the interview here</a></span>
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<div style="font-family: 'Droid Sans', 'Lucida Grande', Tahoma, sans-serif; font-size: 14px; line-height: 22px; margin-bottom: 1.571em; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: -webkit-auto;">
<span style="color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><b style="background-color: white;">Michael’s book will show you how to:</b></span></div>
<ul style="font-family: 'Droid Sans', 'Lucida Grande', Tahoma, sans-serif; font-size: 14px; line-height: 22px; list-style-image: initial; list-style-position: initial; list-style-type: square; margin-bottom: 1.571em; margin-left: 1.571em; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: -webkit-auto;">
<li style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><b style="background-color: white;">Create highly sharable content that meets people’s needs</b></span></li>
<li style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><b style="background-color: white;">Identify and work with outside experts, many of whom will gladly promote your content</b></span></li>
<li style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><b style="background-color: white;">Attract and retain raving fans that will help your business grow</b></span></li>
<li style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><b style="background-color: white;">Creatively market and sell to people who will gladly purchase your products and services</b></span></li>
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<b><span style="background-color: white; color: #073763;">Keith has channelized Social media in lots of areas. He has been a Coach to various Industries and have not kept himself limited to Business world. He has a whole lot of Global Client base from different and unrelated areas. That shows his versatility and ability to prove his excellence of "Twitter Knowledge" across various fields. </span></b></blockquote>
<span style="color: #073763;"><b style="background-color: white;">Keith was also interviewed by Rob Brown (UK), motivational business speaker. You can listen to this awesome conversation about " The Power of Twitter for Global Networking " <a href="http://www.globalsocialmediacoaching.com/mp3s/twitter4globalnetworking/" target="_blank">HERE</a></b></span><br />
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<span style="color: #073763;"><b style="background-color: white;">" Twitter for Music Business " is a project of Keith Keller. He has spoken about How Twitter can be used by Entertainment Industry people like Musicians, Singers, Actors, Dancers, etc.? How can anyone in the Music Business can profit from Twitter? Hon can one have an Awesome figure of Followers and Fans on Twitter? And this I think is the most important thing for anyone to have his / her own Fan following.</b></span><br />
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<span style="color: #073763;"><b style="background-color: white;">You can Listen to his wonderful Interview about " Twitter for Entertainment Business " <a href="http://www.globalsocialmediacoaching.com/mp3s/twitterforentertainment/" target="_blank">HERE</a></b></span><br />
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<span style="color: #073763; font-family: inherit;"><b style="background-color: white;"><span style="line-height: 18px; text-align: -webkit-auto;">In the modern world of publishing, increasingly a greater burden is being placed on Authors and Writers to undertake their own promotion and marketing to get books sold and create awareness. And so Keith has also talked about </span><span style="line-height: 18px; text-align: -webkit-auto;">how Authors and Writers can take advantage of Twitter to promote themselves and their books : <a href="http://www1.saresults.com/articles/expert-on-twitter/" target="_blank">Twitter for Authors </a></span></b></span><br />
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<span style="line-height: 18px; text-align: -webkit-auto;"><span style="color: #073763; font-family: inherit;"><b style="background-color: white;">An Audio Interview has been recorded by Solutions Answers Results (An Internet Marketing Firm), Where Keith has specifically talked and answered questions on - </b></span></span><br />
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<li style="line-height: 1.5em; list-style-image: initial; list-style-position: initial; list-style-type: disc; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; font-family: inherit;"><b style="background-color: white;">How can Authors use Twitter to build their brands globally and most importantly sell more books?</b></span></li>
<li style="line-height: 1.5em; list-style-image: initial; list-style-position: initial; list-style-type: disc; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; font-family: inherit;"><b style="background-color: white;">How have Author’s he’s worked with had success using Twitter?</b></span></li>
<li style="line-height: 1.5em; list-style-image: initial; list-style-position: initial; list-style-type: disc; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; font-family: inherit;"><b style="background-color: white;">What are the 3 essential things that Writers need to consider when using Twitter?</b></span></li>
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<span style="color: #073763;"><b style="background-color: white;">As i told before, Keith is also a Career Change Coach, He also helps other Life Coaches who needs to have connections and networking with more people. That's what he calls - " <a href="http://www.coachingwithcrystal.com/twitter4lifecoaches/" target="_blank">TWITTER FOR LIFE COACHES</a> " Visit this link to find out more on what lies in for you.</b></span><br />
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<span style="color: #073763;"><b style="background-color: white;">Keith's work is recognized and respected Internationally and He now have raving fans all over the world and across Australia.</b></span><br />
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<span style="line-height: 14px;"><span style="color: #073763; font-family: inherit; font-size: large;"><b style="background-color: white;">Kasey Chambers - An Australian Singer Songwriter wrote recently :</b></span></span></div>
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<a href="http://if%20twitter%20%26%20google%20hooked%20up%20%26%20had%20a%20love%20child%20i%20think%20it%20would%20be%20keith%20keller/" target="_blank"><b style="background-color: white;"><span style="color: #073763;"><span style="font-family: Arial, Helvetica, sans-serif; font-size: large;">" If Twitter & Google hooked up & had a love child I think it would be Keith Keller "</span><span style="font-family: Arial, Helvetica, sans-serif; font-size: large;"> </span></span></b></a></blockquote>
<span style="color: #073763;"><b style="background-color: white;"> After saying all this, I can't stop myself adding one more important link here. That is Keith's awesome interview taken in Singapore and You can very well listen to it absolutely FREE :</b></span><br />
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<a href="http://tweets.globalsocialmediacoaching.com/tweets/132214819750281216" target="_blank"><span style="color: #073763; font-family: inherit; font-size: large;"><b style="background-color: white;">" Digital Media in Australia : Interview with Keith Keller "</b></span></a></blockquote>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTNNFHhJP6U6jmPZf_GhHNcFVRXvqZNHpkai6idEU1D1asF0TPdI-0BsYem4l2ijMMorogwcG9b2VpvHj8TSWKU10Xc_wnAaBhwOdFGS9lS8mvmVwrR8bTioT2JOZkcJ49oo0h2GgHt-Kk/s1600/BANNER+(JPEG).jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><b style="background-color: white;"><span style="color: #073763;"><img border="0" height="83" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTNNFHhJP6U6jmPZf_GhHNcFVRXvqZNHpkai6idEU1D1asF0TPdI-0BsYem4l2ijMMorogwcG9b2VpvHj8TSWKU10Xc_wnAaBhwOdFGS9lS8mvmVwrR8bTioT2JOZkcJ49oo0h2GgHt-Kk/s400/BANNER+(JPEG).jpg" width="400" /></span></b></a></div>
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<span style="color: #073763;"><b style="background-color: white;">With this great note let me invite you all to a NEW WORLD with KEITH KELLER.</b></span></div>
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<span style="color: #073763;"><b style="background-color: white;"><iframe allowfullscreen='allowfullscreen' webkitallowfullscreen='webkitallowfullscreen' mozallowfullscreen='mozallowfullscreen' width='320' height='266' src='https://www.youtube.com/embed/dhS00kRFQWs?feature=player_embedded' frameborder='0'></iframe></b></span></div>
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<span style="color: #073763;"><b style="background-color: white;">Connect with him on following links, I am sure you will love interacting with him.</b></span><br />
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<span style="color: #073763; font-family: inherit;"><b style="background-color: white;"><a href="http://www.globalsocialmediacoaching.com/">http://www.globalsocialmediacoaching.com/</a>
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<span style="color: #073763; font-family: inherit;"><b style="background-color: white;"><a href="http://www.facebook.com/KeithKellerSocialMediaStrategist">http://www.facebook.com/KeithKellerSocialMediaStrategist</a>
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<a href="mailto:keith@globalsocialmediacoaching.com" style="font-size: 14px; line-height: 22px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: -webkit-auto;"><span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: #073763; font-family: inherit;"><b style="background-color: white;">keith@globalsocialmediacoaching.com</b></span></span></a><br />
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<span style="color: #073763;"><b style="background-color: white;">Happy Networking ! ! !</b></span></div>
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</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Vadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-50034765001162482042012-04-15T02:00:00.000+05:302012-04-15T02:00:40.851+05:30Social Media for Dentists 2.0<div dir="ltr" style="text-align: left;" trbidi="on">
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We take social media as a tool for enjoying our social life, sharing cool pictures and our life events. Going beyond that, companies, brands and professionals use social media for marketing their products and services.</div>
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But have you EVER heard about this - Social Media for DENTISTS ??? </div>
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<a href="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-snc7/7326_141813532205_115112122205_2486454_6476337_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="104" src="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-snc7/7326_141813532205_115112122205_2486454_6476337_n.jpg" width="320" /></a></div>
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Recently, when I was surfing Facebook for my research work, I came across this amazing Page - <a href="http://www.facebook.com/socialmediadentist" target="_blank">Social Media Dentist</a>. and I felt into a deep thought. Social Media is not limited to just businesses and marketeers. It can be leveraged by almost everyone on this earth. </div>
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<a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash3/166958_10150518289782206_115112122205_8747573_828724498_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash3/166958_10150518289782206_115112122205_8747573_828724498_n.jpg" /></a></div>
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Founded in August 3, 2009, their Mission is "To provide Dentists with useful information without all the fluff". They empower Dentists to use Social Media to its fullest potential. <span style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; line-height: 13px;"> </span><span style="background-color: white;"><span style="font-family: inherit;"><span style="line-height: 13px;">Social Media is a synergistic animal and it takes all of the elements to bring a great result. They show you how to use </span></span><span style="line-height: 13px;">Facebook</span><span style="font-family: inherit;"><span style="line-height: 13px;">, Twitter, </span></span><span style="line-height: 13px;">YouTube</span><span style="font-family: inherit;"><span style="line-height: 13px;"> and many other sites to your advantage.</span></span></span><span style="font-family: inherit;"> Their Facebook Page has 4398 Likes. </span></div>
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<span style="font-family: inherit;">What an Outstanding Initiative by Dr. Jason Lipscomb, DDB - Dentist, Entrepreneur, Author and Technology Maven. He has his finger on the pulse of media and he knows how to use this technology to grow your practice. </span>Let me put down some amazing photos of them.</div>
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<a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash3/522372_10150749124072206_115112122205_9468097_916055003_n.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash3/522372_10150749124072206_115112122205_9468097_916055003_n.jpg" width="400" /></a></div>
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<span style="font-family: inherit;">Isn't this amazing?? This Facebook Page shares interesting articles, graphics, learning tools and materials, links, photos, and much more stuff. I would refer every dentist should LIKE this page and increase their networking, learning, knowledge, and profit from it. Because Knowledge sharing is the best Charity you can ever do in this world.</span></div>
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<span style="font-family: inherit;">This article was a review for <a href="http://www.facebook.com/socialmediadentist" target="_blank">Social Media Dentist</a></span></div>
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<a href="http://www.socialmediadentist.com/" style="text-align: left;"><span style="color: blue; font-family: inherit;">http://www.socialmediadentist.com/</span></a></div>
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<a href="http://twitter.com/socialmediadent" rel="nofollow" style="background-color: white; cursor: pointer; line-height: 15px; text-align: left;" target="_blank"><span style="color: blue; font-family: inherit;">http://twitter.com/socialmediadent</span></a></div>
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<a href="http://facebook.com/socialmediadentist" style="background-color: white; cursor: pointer; line-height: 15px; text-align: left; text-decoration: none;"><span style="color: blue; font-family: inherit;">http://facebook.com/socialmediadentist</span></a></div>
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<span style="color: blue; font-family: inherit;"><a href="http://www.socialmediadentist.com/book.php" rel="nofollow nofollow" style="background-color: white; cursor: pointer; line-height: 15px; text-align: left; text-decoration: none;" target="_blank">http://www.socialmediadentist.com/book.php</a> </span></div>
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Vadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-11039673650758641552012-04-14T23:15:00.000+05:302012-04-14T23:19:14.097+05:30A Preliminary Study On Issues And Challenges Faced In Measurement Of Social Media Return On Investment<div dir="ltr" style="text-align: left;" trbidi="on">
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<span lang="EN-US" style="font-family: 'Times New Roman', serif; font-size: 12pt; line-height: 200%;">I am glad to share my exploratory research work, which was published in IJAR. </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjP1PPknHONtKwy1xONOp__L4lCCAr6iUJdPFi178oW449n6G017GCv5LN3PizlAHYDqBXg4IDSx33L8k2U56BVSdjTs0cYnbM56joGdcaGZgrcK0ypSpd0jTKAh-8a_xK5xxOYkV8kgdvs/s1600/ijar.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjP1PPknHONtKwy1xONOp__L4lCCAr6iUJdPFi178oW449n6G017GCv5LN3PizlAHYDqBXg4IDSx33L8k2U56BVSdjTs0cYnbM56joGdcaGZgrcK0ypSpd0jTKAh-8a_xK5xxOYkV8kgdvs/s400/ijar.jpg" width="400" /></a></div>
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<span lang="EN-US" style="font-family: 'Times New Roman', serif; font-size: 12pt; line-height: 200%;">The CFO, CEO, and CMO of any organization
would be remiss if they did not account for spending and resource allocation
for social media. </span><span lang="EN-US" style="line-height: 200%;"><a href="http://www.marketingprofs.com/charts/2009/3274/cmos-want-measurable-results-from-social-media/" target="_blank"><span style="color: windowtext; font-family: 'Times New Roman', serif; font-size: 12pt; line-height: 200%;">MarketingProfs</span></a></span><span lang="EN-US" style="font-family: 'Times New Roman', serif; font-size: 12pt; line-height: 200%;"> published a study in 2009 by Bazaarvoice and
the CMO Club that revealed the true expectation of chief marketing officers
(Figure 1, below). The bottom line was – They wanted measurable results from
social media. This shows that Social Media needs to be measured to know whether
it is serving benefits to an organization or not. It was found in the above
stated study that 53% are unsure about their return on Twitter, 50% are unable
to assess the value of LinkedIn or industry blogs. Most importantly, about 15% believe there is no ROI associated
with Twitter, and just over 10% cannot glean ROI from LinkedIn or Facebook.</span></div>
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<span lang="EN-US" style="font-size: 12pt; line-height: 200%;">FIGURE 1 <o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmemk5JxMazCmKFcie9Iu0DqE5-Pbzka-F31GC5oby4qPcmcd5C_n0fGdrR0o6TSLSZTvHdFFgGjaYiQBZaU3OgWSgurFvS83PckWpzMHCprlCEA9nR4CQYB7Z3OEIhcCFcz7NFclZnsp9/s1600/figure1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="232" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmemk5JxMazCmKFcie9Iu0DqE5-Pbzka-F31GC5oby4qPcmcd5C_n0fGdrR0o6TSLSZTvHdFFgGjaYiQBZaU3OgWSgurFvS83PckWpzMHCprlCEA9nR4CQYB7Z3OEIhcCFcz7NFclZnsp9/s400/figure1.png" width="400" /></a></div>
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<span style="font-size: 12pt; line-height: 200%;">This study significantly shows that there is
disconnect </span><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">between
social media activity and a clearly defined end game. Companies must establish
what they want to measure before they engage. By doing so, companies can answer
the questions like, “what is it that they want to change, improve, accomplish,
etc? Defining a clear strategy can help reach social media goals, including
Sales, Registrations, Referrals, Links (the currency of the social web), Votes,
Reduction in costs and processes, Decrease in customer issues, Lead generation,
Conversion, Reduced sale cycles, Inbound activity, </span><b><span style="font-size: 12pt; line-height: 200%;"><o:p></o:p></span></b></div>
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<b><span style="font-size: 12pt; line-height: 200%;">DEFINING THE “R” IN
ROI<o:p></o:p></span></b></div>
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<span lang="EN-US" style="font-size: 12pt; line-height: 200%;">ROI represents Returns on Investment. Marketers have explored
ancillary elements to address the socialization of media, marketing, and the
resulting dynamics of engagement. These adaptations include:<o:p></o:p></span></div>
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<u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Return on Engagement:</span></u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;"> The duration of time spent either in
conversation or interacting with social objects, and in turn, what transpired
that’s worthy of measurement.<o:p></o:p></span></div>
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<u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Return on Participation:</span></u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;"> The metric tied to measuring and valuing the
time spent participating in social media through conversations or the creation
of social objects.<o:p></o:p></span></div>
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<u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Return on Involvement:</span></u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;"> Similar to participation, marketers explored
touchpoints for documenting states of interaction and tied metrics and
potential return of each.<o:p></o:p></span></div>
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<u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Return on Attention:</span></u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;"> In the attention economy, we assess the means
to seize attention, hold it, and measure the response.<o:p></o:p></span></div>
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<u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Return on Trust:</span></u><span lang="EN-US" style="font-size: 12pt; line-height: 200%;"> A variant on measuring customer loyalty and
the likelihood for referrals, a trust barometer establishes the state of trust
earned in social media engagement and the prospect of generating advocacy and
how it impacts future business. <o:p></o:p></span></div>
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<span style="font-size: 12pt; line-height: 200%;">Besides these
ancillary adaptations of returns, </span><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">for many businesses, the case for new metrics can’t be made without an
intrinsic understanding of how social media engagement affects at the every
level. It’s not as simple as counting subscribers, followers, fans,
conversation volume, reach, or traffic. While the size of the corporate social
graph is a reflection of its participation behavior, it is not symbolic of brand
stature, resonance, loyalty, advocacy, nor is it an indicator of business
performance. Brian Solis, CEO of </span><span style="font-size: 12pt; line-height: 200%;">new media agency<i> </i></span><span lang="EN-US"><a href="http://www.future-works.com/" target="_blank"><span lang="EN-IN" style="font-size: 12pt; line-height: 200%;">FutureWorks</span></a></span><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">, has conceptualized the 10 stages of Social Media Business integration</span><span lang="EN-US" style="color: #474747; font-size: 12pt; line-height: 200%;"> </span><span style="font-size: 12pt; line-height: 200%;">that businesses
experience as they travel the road to full social media integration and in the
10<sup>th</sup> stage he has defined the business performance metrics to be
used for social media measurement. </span><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">Stage 10 reveals
the meaning and opportunity behind the numbers and allows firms to identify
opportunities for interaction, direction, and action.</span><span style="font-size: 12pt; line-height: 200%;"><o:p></o:p></span></div>
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<b><span lang="EN-US">ROI ANALYSIS MODEL<o:p></o:p></span></b></div>
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<span lang="EN-US">The metrics that
measure social media ROI should be understood first. The right metrics will
lead to success. These are:</span></div>
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<span lang="EN-US">1) Exposure to media
and/or website: </span>Impressions,
Clicks / Visits, Page views, Referrers / Sources, New vs. Returning, Frequency.
<o:p></o:p></div>
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2)
Level of Engagement: Pages viewed per visit, Time on site, Reading blogs /
Participating in discussions, Viewing Videos or Photos, Uploading content,
Telling friends, Inquiries / Registrations, Transactions. <o:p></o:p></div>
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<span lang="EN-US">The important
question which arise is that how do we value Engagement? For that one has to
determine how actions be converted in to intent. Actions have certain values (See
Figure 2, below). Next question is, one has to determine how intent be
converted in to revenue (value). Values will vary based on the actions.</span></div>
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<span lang="EN-US">FIGURE 2</span></div>
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<div style="text-align: justify;">
<span lang="EN-US">The model
conceptualized by Steve Latham of Spur Digital in 2008 is shown in Figure 3,
below. According to Steve, ROI methodology should be clearly defined
strategically. The companies have to define the metrics that indicate intent.
Project conversion rates and expected value should be defined for each type of
audience and each type of actions. One should use rates and values to project
expected revenues for each audience. It should then be normalized by averaging
expected values. </span></div>
</div>
<div style="line-height: 200%; margin-bottom: 0.0001pt; vertical-align: baseline;">
<div style="text-align: justify;">
<span style="font-size: 12pt; line-height: 200%;">FIGURE 3</span></div>
</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdOhLh8cTI-mRf5q8Ok2X-aQUJu4T5DnjOUeBivo0Ql7GvE0UUta2B1qlZ33UTUvDBvmlHt54VRUlCzVRnTnGL9twlJdHh15Vd7H4spPfuQzR27hO8vcUVXRddXX_PJRyj5psZbuD35xOV/s1600/figure3.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdOhLh8cTI-mRf5q8Ok2X-aQUJu4T5DnjOUeBivo0Ql7GvE0UUta2B1qlZ33UTUvDBvmlHt54VRUlCzVRnTnGL9twlJdHh15Vd7H4spPfuQzR27hO8vcUVXRddXX_PJRyj5psZbuD35xOV/s400/figure3.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEid-VLAQ7SSFSfQeCkB8EtMjuZEfQfB0Cs1US1-tW6HE5IAw7ES5_FGbCKcwsC0BoWLIz-QLoYoCBKbHwNgT86lPeDTB4lRXYuVdfAbsjd5pXBwXErZcC1G_aKiROOPQmDJZy4qM2TlK0UR/s1600/figure4.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEid-VLAQ7SSFSfQeCkB8EtMjuZEfQfB0Cs1US1-tW6HE5IAw7ES5_FGbCKcwsC0BoWLIz-QLoYoCBKbHwNgT86lPeDTB4lRXYuVdfAbsjd5pXBwXErZcC1G_aKiROOPQmDJZy4qM2TlK0UR/s400/figure4.png" width="400" /></a></div>
<div style="line-height: 200%; margin-bottom: 0.0001pt; vertical-align: baseline;">
</div>
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<div style="text-align: justify;">
<b>CONCLUSION <o:p></o:p></b></div>
</div>
<div class="MsoNormal" style="line-height: 200%;">
<div style="text-align: justify;">
<span style="font-size: 12pt; line-height: 200%;">Social Media metrics
are increasingly tied to revenue. Companies like Dell are not only tracking the
</span><span lang="EN-US"><a href="http://en.community.dell.com/blogs/direct2dell/archive/2009/12/08/expanding-connections-with-customers-through-social-media.aspx" target="_blank"><span lang="EN-IN" style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">impact of social media on revenue</span></a></span><span style="font-size: 12pt; line-height: 200%;">, but expanding
lessons learned across the entire organization. Dell’s </span><span lang="EN-US"><a href="http://twitter.com/delloutlet" target="_blank"><span lang="EN-IN" style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">@DellOutlet</span></a></span><span style="font-size: 12pt; line-height: 200%;"> is close
to </span><span lang="EN-US"><a href="http://twittercounter.com/compare/delloutlet/followers/" target="_blank"><span lang="EN-IN" style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">1.5 million followers</span></a></span><span style="font-size: 12pt; line-height: 200%;">
on Twitter and earned </span><span lang="EN-US"><a href="http://bits.blogs.nytimes.com/2009/06/12/dell-has-earned-3-million-from-twitter/" target="_blank"><span lang="EN-IN" style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">$3 million</span></a></span><span style="font-size: 12pt; line-height: 200%;"> in revenue from Twitter. In total, Dell’s global
reach on Twitter has resulted in more than $6.5 million in revenue. Today it’s
not just Dell Outlet having success connecting with customers on Twitter. Many
other brands have monetised Social Media with right metrics and right attitude.
The need of an hour is to focus on “R” of ROI, </span><span lang="EN-US" style="font-size: 12pt; line-height: 200%;">as
it relates to business goals and performance indicators. Even though much of
social media is free, one does know that there are costs involved such as the
cost of engagement – as it relates to employees, time, equipment, and
opportunity cost. Tying these costs to the results will reveal a formula for
assessing the “I” as investment.</span><span style="font-size: 12pt; line-height: 200%;"><o:p></o:p></span></div>
</div>
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<div style="text-align: justify;">
<b>References</b><span style="font-size: 12pt; line-height: 200%;"><o:p></o:p></span></div>
</div>
<div class="MsoListParagraphCxSpFirst" style="line-height: 200%; text-indent: -18pt;">
</div>
<ul style="text-align: left;">
<li style="text-align: justify;"><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">Bazaarvoice (2009). <i>The Business
of Social Media, </i>published by MarketingProfs, Available atMarketingProfs.com</span></li>
<li style="text-align: justify;"><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://mashable.com/author/brian-solis/" title="Posts by Brian Solis"><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">Brian Solis</span></a></span><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;"> (2010). </span><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://mashable.com/2010/01/26/maturation-social-media-roi/"><i><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">The Maturation of
Social Media ROI</span></i></a></span><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">, </span><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">Available at Futureworks.com</span></li>
<li style="text-align: justify;"><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://mashable.com/author/brian-solis/" title="Posts by Brian Solis"><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">Brian Solis</span></a></span><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;"> (2010). </span><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://mashable.com/2010/01/11/social-media-integration/"><i><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">The 10 Stages of
Social Media Business Integration</span></i></a></span><i style="line-height: 200%; text-indent: -18pt;">, </i><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">published by Futureworks, Available at </span><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://mashable.com/2010/01/11/social-media-integration/"><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">http://mashable.com/2010/01/11/social-media-integration/</span></a></span></li>
<li style="text-align: justify;"><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">Dave McClure (2010). <i>Startonomics,
</i>Available at www.slideshare.net</span></li>
<li style="text-align: justify;"><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">Mzinga and Babson Executive Education (2009). <i>Social Software in Business, </i>Available at </span><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><a href="http://www.emarketer.com/"><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">w</span><span style="color: windowtext; font-size: 12pt; line-height: 200%; text-decoration: none;">ww.emarketer.com</span></a></span></li>
<li style="text-align: justify;"><span lang="EN-US" style="font-size: 12pt; line-height: 200%; text-indent: -18pt;">Olivier Blanchard (2009). <i>Social Media ROI</i>, published by Brand Builder, Available at </span><span lang="EN-US" style="line-height: 200%; text-indent: -18pt;"><span style="color: windowtext; font-size: 12pt; line-height: 200%;"><a href="http://www.thebrandbuildermarketing.com/">www.thebrandbuildermarketing.com</a></span></span></li>
<li style="text-align: justify;"><span lang="EN-US" style="font-size: 12pt; line-height: 115%; text-indent: -18pt;">Yongfook (2010). <i>Social Media ROI - Measuring the
Immeasurable, </i>published by Egg.Co., Available at </span><span lang="EN-US" style="font-family: Calibri, sans-serif; font-size: 11pt; line-height: 115%; text-indent: -18pt;"><a href="http://www.rippl3.com/"><span style="color: windowtext; font-family: 'Times New Roman', serif; font-size: 12pt; line-height: 115%; text-decoration: none;">http://www.rippl3.com</span></a></span></li>
</ul>
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<br /></div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0tag:blogger.com,1999:blog-1804598661319669633.post-6558905480283960302012-04-14T20:00:00.000+05:302012-04-14T20:25:50.719+05:30People behind Successful Creation of "Social Dialogue" - Series I<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJhqBGZLMofDdrevKJ3x7jHtNBkwRYbpmajtQWFn6T13ntv3UTFQW3t71D2tR1yfYnGrGY4H8WNyJGXvlxmfvs7UM7D2YH_tkMYk-TRN3ADwVDPCPDZjDHon2SUHwAmyEysOjltduJ9zB7/s1600/Crayons__by_Aiirobreeze.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJhqBGZLMofDdrevKJ3x7jHtNBkwRYbpmajtQWFn6T13ntv3UTFQW3t71D2tR1yfYnGrGY4H8WNyJGXvlxmfvs7UM7D2YH_tkMYk-TRN3ADwVDPCPDZjDHon2SUHwAmyEysOjltduJ9zB7/s320/Crayons__by_Aiirobreeze.jpg" width="320" /></a></div>
<br />
A Drawing becomes beautiful when it is painted with colours. Just like crayons, there are various people in out lives, who make our every success more colourful. This website is one such success of mine, which was possible because of many Awesome people in my life. I don't want to miss out any single person to be thanked because without each of them I would not be where I am today. And that is the reason I decided to write a "Thank You Series" In each series i would be introducing some important persons in my life, who made me "a wonderful person".<br />
<br />
My existence is the fruit of my beautiful parents. Thank you Mom & Dad for everything that you have done for me. I cannot describe each and everything because whatever i will say will fall short against your Love. So just want to say a BIG THANK YOU to you both.<br />
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<div class="separator" style="clear: both; text-align: center;">
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<br />
One person who fights with me still loves me, who cares for me, who will not do anything without sharing with me, who will always stand by me, who shares my life with me - is Hiral Pandya, my sweet little sister. She encourages me in my every project, criticize my work and makes it better. Thank you so much Hiral. :)<br />
<br />
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<br />
When i was a kid, I used to hear stories from my lovely Grand Pa, and till today i can't let him go without hearing my childhood stories. He is one person in my life whom i love from the bottom of my heart. Even today at the age of above 92, he is more active than me and motivates me to the fullest. He is idol and my every work is the result of his blessings and motivation. I Love you Dada ! Thank you so much !<br />
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<br />
Stayed Single, that too being a Lady for supporting her family, leading her life with dignity and respect, strong and powerful, being a support pillar of whole family.. - That's MANJRI PANDYA - my true motivational guru, my Foi (Bua) / Teacher / Friend / Guide and Mother.. She was a true leader, worked as Principal of a School in Various parts of the state. Never ever she described her pain or anger. She lead a life full of a Hero. She is my Hero ! Thank you Foi for giving me your teachings and preaching. Miss You.<br />
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<br />
I end this part of Series 1 here. Watch out for next part in continuation.<br />
Thank you very much<br />
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0Vadodara, Gujarat, India22.3073095 73.181097622.189787 73.0231691 22.424832 73.3390261tag:blogger.com,1999:blog-1804598661319669633.post-5435247374877212342012-03-27T01:10:00.000+05:302012-03-27T01:10:02.813+05:305 Ways Social Media Sites Make Money<div dir="ltr" style="text-align: left;" trbidi="on"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZs9Mwymdr-VfligXCNGyCHHmUIF9-eebL3GvKvm3Jp8CM4atVsTqZmcGXLS2NmRwtbAZUYvDFJmiaNV0tDHIsNh7GmvcIS2Lw4vAwPv2Kj6jLW4vDsJgbKrab8Oh563Cn7mXCacmuHoY4/s1600/infografico_redessociais_dinheiro.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZs9Mwymdr-VfligXCNGyCHHmUIF9-eebL3GvKvm3Jp8CM4atVsTqZmcGXLS2NmRwtbAZUYvDFJmiaNV0tDHIsNh7GmvcIS2Lw4vAwPv2Kj6jLW4vDsJgbKrab8Oh563Cn7mXCacmuHoY4/s320/infografico_redessociais_dinheiro.jpg" width="208" /></a></div><br />
</div>Anonymoushttp://www.blogger.com/profile/13393208082690030187noreply@blogger.com0