Showing posts with label Empower. Show all posts
Showing posts with label Empower. Show all posts
25.9.12

12 Most Important Twitter Tools for Entrepreneurs



As an entrepreneur, it becomes essential to capture traffic coming from inside Twitter.com because it is cost free. We all know the basics of twitter and how to use it. But how effectively are you putting this tool for capturing your market and creating a circle of customer engagement. 

Twitter is a network which shares information in small pieces. And so there are various other tools to monitor your Twitter account. I have compiled a short list of 12 most important tools, that every entrepreneur should consider using at least some of them for monitoring and managing conversations on Twitter
  1. Twileshare - Upload and share files on Twitter with your clients, customers, employees, and other important contacts instantly. This makes your work instant and on-the-go easy. 
  2. Vizify TweetSheet - Your Twitter activity is displayed as an instant infographic. It displays your information in an easy and attractive way, forcing anyone to go through your content.
  3. TweetMyJobs - Great job matches via Twitter (and mobile). It is a great tool for HR managers of your firm, reducing recruiting costs at large.
  4. Twups - Twitter aggregator. Popular topics are clubbed all in one place so that you can monitor the topics relevant to your business and track it who is discussing them. You can also work on your online keyword strategy for your website.
  5. TwitterFeed - Feed your blog to Twitter. One of the most important tools. Reduce your tweet burden by just creating a tweeterfeed account and sync it with your blog or other blogs of your interest.
  6. Nearby Tweets - Find and watch tweets from local users. This will enable you to see who are tweet about you in the nearby area and you can reach up to them for off – line conversations.
  7. TweetLevel - An influence measurement tool from Edelman. This tool measures your brand influence and will give you a score. How influential are you among your competitors and customers.
  8. Tweet Scan - Twitter and micro blog search. Search and capture relevant people, groups, topics, locations, etc.
  9. Twitalyzer - Serious analytics for social relationships. It is an interesting tool, some what similar to Google Analytics, helps you to see how many followers are online on real time, who retweets your message, what people are talking about you, followers and following statistics etc.
  10. TwitBlock - With TwitBlock, find out how many followers are spam and you can trash them, so that they do not clutter your account and you can get better statistics about your followers.
  11. Splitweet - It is a most useful twitter tool if your firm has more than one brand to manage on twitter. Splitweet is Management + brand monitoring for multiple Twitter accounts tool helping you manage all your brands at one place.
  12. BirdHerd - Twitter made easy for groups and teams. BirdHerd helps communication among your team mates and group conversations. It’s like your own small community inside twitter, which helps you carry out important meetings, conversations, quick polling among team mates and much more. 
Hope this list is useful. I would love to hear your reviews. 

-KP.   

23.6.12

How to Weave Social Media into your Business - "The WEAVE Model"


Hello Folks, Once again I am here to help you with "How you can deal with Social Media". Today, I want to introduce my WEAVE model, which explains "5 factors of Social Media" which should be woven in the organization's people, communications, departments, stakeholders and even the non material things like paintings, hoardings, etc. Weaving these 5 factors everywhere in the organization will help you make your objectives more clear and transparent. Every strategy that you make will reflect these 5 things and make your business and its stakeholders stick to you forever.

Let me just explain you my model with an interesting info-graphic, which i have made. I have called this Model "The Weave Model" because strong weaving makes the fabric strong and it is ingrained in roots. Much without wait, here is my WEAVE model of Social Media.

The 5 Factors - "Word of Mouth, Engage & Empower Relations, Authenticity & transparency, Value & Trust, Emotional connect ", if woven in your social media or digital communications, will also ensure standardization in every strategy made offline. Social Media needs more attention because customers are watching you and you need to be alert where to respond, how to respond and most importantly how quick to respond.


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